Topic
Search engine optimization
759 published works
Omnizant Legal Marketing & Web Design Blog
An Interview with Emily Brady on Law Firm SEO Success
Days after graduation, Emily Brady’s career took an unexpected turn. “Does anyone know what SEO is?” she remembers a colleague asking. She didn’t at the time. But as a content…
VIP Marketing Blogs
SEO Tips for Hispanic Attorney Marketing
By Eric Elliot
Are you a Hispanic lawyer looking to level up your marketing game? Reaching out to potential Spanish-speaking clients can feel daunting with all the complex SEO strategies and nuances involved.…
Real Lawyers Have Blogs
Study Finds Blog Posts Occupy Significant Position at Top of Google Search Rankings
Danny Goodwin of Search Engine Land reports on a recent study by BrightEdge, an enterprise SEO platform, finding blog posts occupy a significant position in Google Search rankings. Specifically, blogs…
Omnizant Legal Marketing & Web Design Blog
Zero Click Searches and Your Law Firm’s SEO Strategy
More than 50% of users on mobile and desktop do not click on organic or paid search results. Zero-click searches are on the rise, and lawyers who don’t keep up…
Grow Law
Bing SEO for Law Firm: Best Practices in 2023
By Sasha Berson
While Google remains the most popular search engine, accounting for over 90% of queries globally, it's short-sighted for law firms to ignore Microsoft Bing. As the second largest player in…
Omnizant Legal Marketing & Web Design Blog
Does My Law Firm Need a New Website or Just a Different SEO Approach?
If websites were like watches, you could peer inside to find out what’s going on with the mechanics. However, online marketing and SEO rely on many more moving pieces than…
Omnizant Legal Marketing & Web Design Blog
Content Cannibalization and SEO for Lawyers: What You Need to Know
No, this will not be a history lesson in the Donner Party. Instead, we’re delving into a modern dilemma that lawyers aiming to conquer the web need to understand: keyword…
Grow Law
Link Building for Lawyers: Building a Strong Backlink Profile for Law Firms
By Sasha Berson
The Internet we use keeps evolving, and the search engines are also advanced. They rely on various factors to determine the relevance and authority of a website. Backlinks, also known…
Omnizant Legal Marketing & Web Design Blog
How Long Does SEO Take for Law Firms?
SEO requires patience—but that doesn’t mean you should be left wondering when you’ll get a return on your investment. Luckily, you don’t need to be a professional marketer to understand…
On The Map
50 Personal Injury Keywords for SEO and PPC
By Kim Barloso
Knowing which personal injury keywords to use for your search engine optimization (SEO) campaigns is crucial to its success. Whether you use SEO or pay-per-click (PPC) methods to market your…