Topic
Search engine optimization
759 published works
Law Practice Tips
13 Tips to Make Your PDFs SEO Friendly (October 22, 2020)
By Jim Calloway
More lawyers and law firms are placing PDF files online for clients and potential clients to read or download. The conventional wisdom has always been to avoid placing too much…
Lawyer Meltdown
3 Ways to Make Your Website More Competitive
Is your law firm website competitive? In other words, does it help you stand out from your competition and rank well in the search engines? Here are three ways to…
Kirk Stange on Law
Are you in for three-pack in Google Maps?
Online Marketing Online marketing is important to the online success of any law firm. If a law firm’s webpage is properly optimized, it can result in the law firm receiving…
Kirk Stange on Law
Are you in the three-pack in Google Maps?
Online Marketing Online marketing is essential to the online success of any law firm. If a law firm’s webpage is optimized correctly, it can result in the law firm receiving…
Smokeball Blog
Gaining exposure for your law firm on search engines
Your law firm website is a valuable tool for marketing your firm and connecting with potential clients. But for it to be effective, those potential clients need to see it - and that’s where search…
Internet Newsletter for Lawyers
Social media distancing: marketing
In the last issue of the Newsletter, I made a case for individual lawyers cutting back on use of social media. Let’s now consider some alternative marketing techniques to which…
Shawn Sedaghat Blog
How to Get Started In Content Marketing For Lawyers
Content marketing has proven to be extremely effective marketing tools. Whether you call it content marketing or blogging for lawyers, the result can be dazzling if done correctly. Tips on…
Legal Marketing Blog
Write for People, Not Robots!
Do you have a blog on your website? If not, you should finish this article and start writing one. If you do, close your eyes and ask yourself, “What’s the…
Fretzin Blog
Russell Knight: Building Your Brand with Content Creation
In this episode, Steve Fretzin and Russell Knight discuss: Getting clients from the strange questions you answer on your website. How regular contact can impact how you’re found online. SEO…
Legal Marketing Blog
3 Ways People Can Find You Online Without SEO
If you listen to the majority of legal marketing companies out there, they’ll likely tell you that the only way people are going to find the awesome website you have…