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Search engine optimization

759 published works

  1. Real Lawyers Have Blogs

    Are law firm websites where you want to spend your time and money?

    By Kevin O'Keefe

    With it being the beginning of the year I'm seeing a flurry of blog posts and articles on law firm websites. Best way to portray your industry groups and attorney…

  2. The CPA Desk

    Pay Per Click and Content Driven Search Engine Optimization

    By PKF Texas

    Note: Running weekly in FromGregsHead.com, PKF Texas – Entrepreneur’s Playbook® is a continuing series of tips brought to you by Greg Price. These run Sunday evenings during the BusinessMakers Radio…

  3. The Rainmaker Blog

    How to Boost Your Law Firm Marketing SEO With Twitter

    By Stephen Fairley

    Social media is increasingly being integrated into search engine results, and even though Google and Twitter are not playing nice right now, user preference will eventually win out and Twitter…

  4. The Rainmaker Blog

    Internet Marketing for Attorneys: SEO Makes Biggest Impact on Lead Generation

    By Stephen Fairley

    According to WebMarketing123’s 2011 State of Digital Marketing Report, which surveyed 500 B2B and B2C marketing professionals, SEO makes the largest impact when it comes to generating leads.  53 percent…

  5. Real Lawyers Have Blogs

    How not to disappear from search results by generating positive word of mouth in social media

    By Kevin O'Keefe

    North Carolina Divorce Attorney, Lee Rosen (@leerosen), points out that lawyers are going to disappear from search engines if they don't get people to talk about them in social media.…

  6. The Rainmaker Blog

    Social Media Marketing for Attorneys: Why You Need to YouTube & How To Get Started

    By Stephen Fairley

    Yes, YouTube is so ubiquitous its name is now a verb. And important enough that a senior YouTube executive was the keynote speaker this month at the 2012 Consumer Electronics Show…

  7. The Rainmaker Blog

    Internet Marketing for Attorneys: Why Fresh Content Matters for SEO

    By Stephen Fairley

    I recently blogged here about why content marketing should be a key component of your law firm marketing plan in 2012. The primary reason that content matters so much is not…

  8. The Rainmaker Blog

    Social Media Marketing for Lawyers: About the Google Search, plus Your World Controversy

    By Stephen Fairley

    Friday the 13th seems to be the perfect day to address the recent Internet riot concerning the introduction earlier this week of Google’s Search, plus Your World (SPYW), which serves…

  9. Real Lawyers Have Blogs

    Findlaw selling ghost written blogs : Law firms foolishly buy in

    By Kevin O'Keefe

    I shared a couple years ago that FindLaw blogs were an embarrassment to the legal profession. The reason being that Findlaw was publishing blogs authored by Findlaw employees that, in…

  10. Litigation & Trial

    Google’s New Antitrust Liability With Search Plus Your World And The Chrome SEO Penalty

    By Max Kennerly, Esq.

    [UPDATE: Just a few days after I wrote this post based on the Chrome issue, Google released their biggest change in a decade, the "Search Plus Your World" feature that…