Skip to main content

Topic

Search engine optimization

759 published works

  1. Real Lawyers Have Blogs

    How do blogs compare to websites in search results?

    By Kevin O'Keefe

    Blogs generally out perform websites on search engines. 3 reasons. One, substantive content, as opposed to promotional information. Two, regular content updates. And three, incoming links from other relevant websites…

  2. Real Lawyers Have Blogs

    How do I get high search engine rankings for my law blog?

    By Kevin O'Keefe

    A solo lawyer asked that question on a listserv. The discussion was going the typical direction of keywords, meta tags, exchanging links, and all the other SEO gymnastics. I'll give…

  3. Real Lawyers Have Blogs

    SEO for bloggers : Free resource

    By Kevin O'Keefe

    Search engine optimization expert Aaron Wall has just released a free resource entitled The Blogger's Guide to SEO. Not only does it have information on ranking well in the search…

  4. Real Lawyers Have Blogs

    Internet legal marketing firms getting portion of lawyer’s fees is out of bounds

    By Kevin O'Keefe

    Found out recently that some companies selling Internet marketing services to lawyers require that the lawyers pay a portion of the fees earned to the Internet marketing company. To me,…

  5. Real Lawyers Have Blogs

    Google’s speedy indexing of blogs

    By Kevin O'Keefe

    Darren Rowse posted this morning about the speed of Google indexing blogs. Indexing just means Google saving a blog post on Google servers and making it available in search results…

  6. Real Lawyers Have Blogs

    Why law firm SEO is so important

    By Kevin O'Keefe

    Matching the content of a law firm website or blog to its appropriate audience is the core purpose of law firm SEO, says law firm Internet marketing expert Steve Matthews.…

  7. Real Lawyers Have Blogs

    5 SEO tips all bloggers should implement

    By Kevin O'Keefe

    Aaron Wall, SEO expert and author of The SEO Book, offers 5 SEO tips that all bloggers should know and implement in an interview with Darren Rowse. Attribution is important.…

  8. Real Lawyers Have Blogs

    SEO – The Right Way

    By Kevin O'Keefe

    Jill Whalen, head of HighRankings and publisher of the High Rankings Advisor search engine marketing newsletter outlines her process for search engine optimization (SEO). Jill does SEO work the right…

  9. Real Lawyers Have Blogs

    SEO for law firms from Seth Godin

    By Kevin O'Keefe

    Referencing the Sunday NY Times story on Google's search engine algorithms, Seth Godin says it's more important than ever to perform well on Google and it's more straightforward (but not…

  10. Real Lawyers Have Blogs

    How much does fresh content matter in SEO?

    By Kevin O'Keefe

    That's the question asked by Darren Rowse at Pro Blogger. The idea that Google and other search engines feed on fresh content is one that I’ve heard talked about on…