Topic
Website Content
26 published works
Legal Marketing Blog
Law Firm Branding: Are You Making the Most of Your Website Content?
By Paula Black
Forget the bells and whistles... your website needs to reinforce your brand, your message and your points of differentiation via powerful, compelling content. This week we asked: When visitors come…
Legal Marketing Blog
Legal Branding: The Question of Content.
By Paula Black
Last week we took a look at five important marketing materials. This week I want to discuss one in depth. Your website. These days nearly everyone has a website. Unfortunately,…
Legal Marketing Blog
How To Make Your Website’s Content Better
By Tom Kane
We all know that content is still king, right? I discussed this in a recent post, however I didn't talk about specific ways to improve your content. My friend Trey Ryder, as…
DennisKennedy.Blog
Plagiarism, Splogs and Fair Use of Web Content
CNET article
Legal Marketing Blog
Does Your Website Say “Yada Yada Yada?”
By Tom Kane
Not claiming to be an expert on websites, it does seem that too many law firm sites say the same mundane things as other law firm sites. Further, many sites talk…
Real Lawyers Have Blogs
Using RSS feeds to provide content for your website
Michael Ellis, an Internet technology expert, has a post at Webpronews on using RSS feeds to provide content for your website. Feeds from blogs published by a firm's employees are…