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SDNY: Pepsi prevails in RISE v MTN DEW RISE

By Marty Schwimmer on August 4, 2023
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After remand from the 2d Circuit, SDNY grants Pepsi’s motion for summary judgment on all counts, dismissing Plaintiff’s causes regarding Pepsi’s use of MTN DEW RISE for a caffeinated energy drink, based on plaintiff’s use of RISE for cold brew coffee.

Text of RiseandShine v Pepsi, 1:21-cv-06324-LGS-SLC (SDNY August 2, 2023)

News coverage here.

Prior Second Circuit RiseandShine v Pepsi decision here.

  • Posted in:
    Intellectual Property
  • Blog:
    The Trademark Blog
  • Organization:
    Martin Schwimmer
  • Article: View Original Source

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