In this episode, Steve Fretzin and Tim Sawyer discuss:

• Mentorship and mastermind groups as catalysts for professional growth
• Universal business models shaping success across industries including legal
• Emotional authenticity as a foundation for impactful branding and client engagement
• Discomfort as

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In this episode, Steve Fretzin and Tyson Mutrux discuss:

• The importance of cultivating the right mindset for professional growth
• Building and scaling a law firm through strategic hiring and systematized operations
• The power of networking and targeted referrals in developing

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In this episode, Steve Fretzin and Greg Eisenberg discuss:

• How law firm business models are quickly shifting due to tech and market forces
• Why branding and visibility are critical for firms of any size
• Ways small and solo firms can

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In this episode, Steve Fretzin and Lindsey Busfield discuss:

• The nuances and strategic use of SEO for law firm marketing
• The importance of selective client intake for long-term success
• Evaluating the effectiveness of social media versus SEO in legal marketing

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In this episode, Steve Fretzin and Jody Glidden discuss:

• The evolution and growing impact of AI in professional services
• Challenges lawyers face in client relationship management
• The limitations and future of traditional CRMs
• Strategies for maintaining and expanding client relationships

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By Steve Fretzin & Darren Wurz
Stop Selling from Scarcity: How Financial Planning Boosts Your Confidence
Did you know that personal financial clarity can supercharge your sales confidence? Okay, so you’re here on Steve Fretzin’s website which means you obviously…

In this episode, Steve Fretzin and Kyle Hebenstreit discuss:

• The evolving legal industry landscape due to institutional capital and Big Four involvement
• Rising competition and channel fragmentation in legal marketing
• Strategic marketing approaches tailored to client personas and firm types

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