In this episode, Steve Fretzin and Mark Bullock discuss:
- Addressing more than just the logistical and legal side of your client’s cases.
- Why do lawyers hesitate to delve into social or video.
- Secrets to making great video content.
- Getting tons
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Marco Brown: Growing Your Firm Without Spending a Dime
In this episode, Steve Fretzin and Marco Brown discuss:
- Figuring out the business of law for survival.
- Key systems for success at your firm.
- Marketing and sales for lawyers.
- Becoming a student of the sales game.
Key Takeaways:
- You
All or Nothing. Why Lawyers Need to Be Passionate About Rainmaking By Steve Fretzin
What do the movies “Rudy,” “Remember the Titans” and “Rocky” all have in common? While they are all highly entertaining movies, for me, it’s all about winning through passion, grit, and determination. In all these movies, you watch the struggle
Should a Lawyer Have a Coach?
The field of professional coaching has its roots in the early 20th century when the concept of “life coaching” began to develop. Life coaches were individuals who provided guidance and support to clients looking to improve their personal and professional
Top Mistakes Lawyers Make After Their First Year in Practice
For many attorneys, their first and second year of practicing law is exciting and a little scary. While some are thrown into the work and are left to figure things out on their own, others are given strong mentorship and
BE THAT LAWYER LIVE Coaches Corner Part 2
In this episode, Steve Fretzin, Deb Knupp, Alay Yajnik, and Gary Johnson discuss:
- Strategies to build a network when you’re away from the city.
- LinkedIn and being a thought leader.
- Getting out of the net of the friend zone.
- Making
BE THAT LAWYER LIVE Coaches Corner Part 1
In this episode, Steve Fretzin, Deb Knupp, Alay Yajnik, and Gary Johnson discuss:
- Time management and business development.
- Finding focus when you’re having a hard time focusing.
- Getting in front of the decision-makers.
- Knowing when to hire an associate.
Tracy Coenen: Becoming a Trusted Connector
In this episode, Steve Fretzin and Tracy Coenen discuss:
- How Tracy got into forensic accounting and how it can help in your law field.
- Being a valuable connector.
- Time blocking and being strategic with your networking, referral sources, and other
Michael Strauch: Emotion-Driven Consultations and Intake
In this episode, Steve Fretzin and Michael Strauch discuss:
- Why lawyers are averse to sales.
- The top 3 things to do during the initial intake phone call.
- Building trust, listening with empathy and skillfully getting information.
- Honing your persuasion (and
Colin Levy: Adventures in Social Media and Legal Technology
In this episode, Steve Fretzin and Colin Levy discuss:
- The intersection of law and technology.
- ChatGPT and the applicable potential of AI.
- Benefits and drawbacks of social media platforms.
- Value-based social media content.
Key Takeaways:
- Each social media platform