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“Helmed by charming and professional online chat specialists, Ruby’s new service adds a high-touch value to your website for both current and potential clients.” You’re always working to provide the best for your clients, and Ruby does the same. That’s why they’ll soon be offering online chat to its services so they can help you better help your clients. Details Ruby Receptionists has offered friendly, professional, and personal receptionist services for its customers over the…
Link building is a crucial search engine optimization (“SEO”) tactic that will help increase your firm’s ranking on the search result pages. If you’re aiming for Google’s first page—and who isn’t aiming for Google’s first page?—you’ll need a strong link-building strategy to outrank your competition. In fact, according to Google, links are one of the most important factors in any SEO strategy, like the ones we develop at our agency. Backlinks from trusted,…
I’m a nonprofit lawyer. That doesn’t mean I don’t seek a profit, of course. It means I focus my practice on serving the nonprofit sector. Most of my work involves helping small- to mid-sized nonprofits with a host of legal issues both large and small. Like most small businesses, my clients are “frugal.” Someone (not me) might even call them extremely, cripplingly, shockingly, unflinchingly cheap. And they are particularly cheap when it comes to spending…
In this episode with Natalie Worsfold, we talk about her law firm’s approach to law practice, and why more firms aren’t following suit. We start by asking Natalie what problem Counter Tax was trying to solve, then explore how they solved it, what their solution does now, and the plans they have to evolve and grow their solution. Natalie Worsfold Natalie Worsfold is a part of Counter Tax Lawyers, where she leads Counter’s…
If you’ve tried to dabble in eDiscovery or play around with electronically-stored information (“ESI”) without eDiscovery software, you have probably uncovered hundreds or even thousands of useless files. If only you could cull all those useless files before you started! Imagine how much time—and how many billable hours—you could save? Well, as you’ve undoubtedly guessed by now, there is an answer: deNISTing. What is deNISTing? DeNISTing is how your eDiscovery software separates valuable user-created data…
“The MyCase Online Payment Capabilities allow you to create invoices, send payment links, and issue refunds while staying trust compliant.” You can make it easy for clients to pay online with MyCase’s Online Payment Capabilities, helping reduce the time it takes for you to get paid. Details Efficient legal billing is critical for the health and success of any law firm. But a good invoicing system is pointless without a means to collect payments. Enter…
Maybe your law firm is paying an internal employee or an outside firm or consultant to maximize your online marketing strategy and tactics. Maybe you have a sophisticated strategy involving SEO, social media, Google AdWords, email marketing, and more. But how do you know your digital strategy is working? Without turning to key performance indicators (KPIs) to quantify your efforts, you have no way of knowing. These critical metrics let you rate your campaign’s performance,…
Google Hangouts Meet, part of G Suite, is super convenient for video calls because there is nothing to install and it does not require your guests to have an account. They just click a link and chat in their browser. It’s about as easy as video calling gets. But Hangouts Meet does not allow you to create permanent links. This can be frustrating if you use a meeting scheduler and want to include a video call…
In this episode with Jennifer Longtin, we talk about her criminal defense practice, including her business model and client portfolio, why implementing low-cost options for clients doesn’t mean you will be less profitable, and how to have reasonable conversations about money with clients. Jennifer Longtin Jennifer Longtin is a criminal defense attorney who focuses her practice on mental health-related criminal defense—meaning that she helps both families of defendants, and defendants themselves, to explore issues related…
Doug Koenig, then a recent graduate of law school, had just finished helping a 94-year old client sort out some family legal issues. As they were winding down with a polite chat, his client began to describe the first time she had ridden a horse with her dad at the age of eight. With perfect clarity, she recalled the heady rush of the wind in her hair and the thrill of that first ride more…