Because cross-selling, or cross-serving as some prefer to call it, can be a challenging endeavor in many law firms, and given James Barclay’s friendship, I didn’t want to miss his session at our recent Legal Marketing Association annual conference in Washington,
Myrland Marketing & Social Media
As an early and constant adopter of social and digital media and technology, Myrland Marketing & Social Media also help firms with blogging, podcasting, video marketing, and livestreaming. They also lead law firms through their online digital strategy when dealing with high-stakes, visible cases.
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#LMA25 GC Panel Reveals What Clients Really Want From Law Firms
The In-House Counsel Panel at the 2025 Legal Marketing Association (LMA) Annual Conference offered something that our conference attendees always find valuable: unfiltered client insights.
Moderated by Tasneem Khokha, Co-Chair of the Legal Marketing Association Annual Conference and Managing…
#LMA25 Keynote Recap: Obama Speechwriters Deliver Lessons On Leadership, Authenticity, and Values
Former Obama speechwriters Cody Keenan and Terry Szuplat opened the 2025 Legal Marketing Association (LMA) Annual Conference (#LMA25) with a keynote that brought this attendee to her feet once or twice. Moderated masterfully by Katie Munroe, Chief Marketing Officer…
#LMA25 Day 2 Keynote Recap: Forward Together – The Human Edge In An Era Of Rapid Change
Heather E. McGowan, a globally recognized future-of-work strategist and best-selling author, delivered a keynote that brought equal parts clarity, urgency, and inspiration to attendees of the Legal Marketing Association’s Annual Conference in Washington, DC.
I posted a shorter overview on…
#LMA25 Let’s Celebrate 40 Years Together – Annual Conference Content Curation
I am here with more than 1300 of my colleagues in legal marketing and business development for the 2025 Legal Marketing Association Annual Conference in Washington, D.C. This year is very special to us because it is LMA’s 40th anniversary.…
AI: Do Women Have A Seat At The Artificial Intelligence Table?
I recently had the privilege of attending the Women + AI Summit in Nashville, an event that brought together 150 to 200 incredibly smart and passionate individuals.
The common theme among us is that we are all committed to leading,…
Why Relying Solely On Your Firm To Share Your Content Isn’t Enough
As nice as it would be if the firm shared all of the content that you create, such as when you write a blog post, record a video, or appear on a podcast, and you think, “Oh, great, the firm…
Are Your Comments On LinkedIn Posts Getting Lost?
If you know that genuinely interacting with those you care the most about on LinkedIn is important, then I want to make sure those people are seeing your comments.
Your time is much too valuable for your comments to get…
The Art of The Follow-Up Question
Let’s talk about the important skill of asking the follow-up question.
This is one of the most important skills you can develop.
Listen or Read: Your Choice
If you would rather listen to my 2-minute, 38-second podcast where this blog…
Who Am I To Share Content?
There are many professionals who are hesitant to share what they know on social and digital media because they can’t imagine what they would have to say that people would want to read, hear, and/or see.
In this 2-minute, 9-second…