Last week, the Ninth Circuit Court of Appeals upheld a decision issuing a permanent injunction and over $7 million in sanctions against people engaged in an illegal multilevel marketing scheme. The court’s opinion in Federal Trade Commission (FTC) v. Noland
All About Advertising Law
Regulatory and Litigation Developments for Advertisers and Marketers
The All About Advertising Law blog, published by Venable LLP, focuses on legal developments and regulatory issues related to advertising practices. It covers topics such as Federal Trade Commission (FTC) rulemaking and enforcement actions, consumer protection laws, subscription and negative option plans, price transparency, green marketing and environmental claims, multilevel marketing and pyramid schemes, and state and federal litigation involving advertising and marketing practices. The blog also addresses emerging issues like buy now, pay later (BNPL) regulations and the intersection of advertising law with technology and data privacy. It provides updates on relevant court decisions, regulatory trends, and compliance strategies for businesses.
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FTC Bans Seek Capital in $48 Million Settlement
Just days after the federal government shutdown came to an end, the Federal Trade Commission (FTC) wasted no time returning to enforcement mode, announcing a major settlement with Seek Capital, LLC and its CEO, Roy Ferman. The agency’s action permanently…
New York AG Secures $1.1 Million Settlement with JBS Over Greenwashing and Net Zero Claims
This week, New York Attorney General Letitia James announced a $1.1 million settlement with JBS USA Food Company and JBS USA Food Company Holdings (JBS) over allegations that the meat producer misled consumers about its commitment to reduce its environmental…
FTC’s Melissa Holyoak Outlines Consumer Protection Focus at ANA Advertising Law Conference
In her remarks at this year’s ANA Masters of Advertising Law Conference, Commissioner Melissa Holyoak of the Federal Trade Commission (FTC) emphasized three areas where the agency is focusing its consumer protection enforcement mandate: the Children’s Online Privacy Protection Rule…
FTC and Nevada AG Crack Down on Deceptive Tax Debt Relief Scams Mimicking the IRS
Last week, the Federal Trade Commission (FTC) and the Nevada Attorney General’s Office jointly filed suit against a group of tax debt relief companies operating under the “American Tax Service” brand, alleging the defendants misled struggling consumers through deceptive telemarketing…
Dun & Bradstreet Faces $5.7M FTC Penalty for Violating Compliance Order and Misleading Small Businesses
On September 30, the Federal Trade Commission (FTC) announced a $5.7 million settlement with Dun & Bradstreet, resolving allegations that the global provider of business-decisioning data and analytics, violated a prior 2022 FTC order by deceptively marketing its business credit…
Supreme Court Stay Sets Stage for Reconsidering Humphrey’s Executor
On Monday, the Supreme Court ruled that President Donald Trump may remove Democratic Federal Trade Commission (FTC) commissioner Rebecca Slaughter without cause while her legal challenge to the termination proceeds.
Supreme Court Stay on FTC Commissioner’s Removal
In a 6–3…
FTC Bureau of Consumer Protection Director on Privacy Rules and AI Regulation
Chris Mufarrige, the director of the FTC’s Bureau of Consumer Protection, spoke last week at the National Advertising Division’s Annual Conference in Washington, providing further insight into how the FTC is thinking about key issues.
Mufarrige focused his remarks…
National Advertising Division 2025 Annual Conference: Highlights and Takeaways
This year’s National Advertising Division’s (NAD) Annual Conference demonstrated that the self-regulatory process remains an active venue for companies interested in challenging competitor advertising claims. Attorneys from Venable’s Advertising and Marketing Group represent both advertisers and challengers at all levels…
The INFORM Act in Action: First Enforcement Signals the Stakes
Earlier this month, the Federal Trade Commission (FTC) and the Department of Justice (DOJ) together announced a settlement with Whaleco, Inc., the operator of Temu, over allegations that the online marketplace violated the INFORM Act. According to the complaint, Temu failed…