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DuetsBlog
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DuetsBlog
Trademark Verbing Pandemonium?
By Steve Baird®
Last Fall this billboard ad promoted the wildly popular Panda Express restaurants. What caught my eye is the verbing of the brand name that some say is a no-no. This…
DuetsBlog
Trademark Fraud in a Section 15 Declaration is now NOT a Basis for Cancellation of the Registration
By Steve Baird®
Since November 30, 2021, we've anxiously been waiting for the Federal Circuit to decide the Chutter appeal and determine whether the TTAB was correct in lowering the standard for proving…
DuetsBlog
Trademarks and the First Amendment
By Steve Baird®
Couldn't be more pleased and thankful to collaborate and share insights on the timely topic of Trademarks, Parody, and the First Amendment, with esteemed Professor of Law Christine Farley during our upcoming Strafford webinar on…
DuetsBlog
Two Decades of The IP Book
By Steve Baird®
Time certainly flies while you're having fun, and for me, the past two decades of serving as an editor and author for The IP Book and also as a planner…
DuetsBlog
Prince’s Purple Reign Lives On
By Jake Abdo
When you hear “PURPLE RAIN,” what’s the first thing that comes to your mind? An iconic album … A genre-defining film ... The late musical genius from Minnesota… In a…
DuetsBlog
Short and Sweet Wisdom from Seth
By Steve Baird®
Over the weekend, Seth Godin shared some wisdom that resonated, In or out: Often overlooked is how uncomfortable it is to sit on a fence. Get in or get out.…
DuetsBlog
The New Washington Football Name is “Commanding” Some New Attention
By Steve Baird®
The really big news that commanded attention was back in July 2020, when the NFL franchise near Washington, D.C. announced it would be "retiring the R*dskins name and logo." You…
DuetsBlog
Rapala Continues Fishing for Attention
By Steve Baird®
Over the past dozen years, we've been admiring Rapala's annual creative billboard campaign that continues to maintain the same eye-catching look and feel. Love the white canvas, the red stylized…
DuetsBlog
Some Thankful Reflections About 2020
By Steve Baird®
We can all think of and relive a multitude of reasons over the past year to embrace Dean's timely #Flush2020 billboard ad as we prepare to ring in the New…
DuetsBlog
Hotels, Ice Cream, and Shoes as Canvases for Great Brands
Hotels, Ice Cream, and Shoes as Canvases for Great Brands Seth Godin has written about how Nike is a great brand because we can imagine what a Nike hotel…