Few law firms have implemented a truly productive social media strategy that keeps their audience engaged, broadcasts the firm’s successes, and expands the firm’s organic reach. This is a mistake, especially now that 79% of clients are open to the…

Year-end tax filing is often a very stressful time for law firms that don’t have the proper team and technology in place to ensure that their books are spotless. Even firms with dedicated accounting departments can find themselves falling behind…

Picking the right law firm marketing partner is hard. There are countless options to pick from, they may all sound and look the same on a sales call, and the law firm marketing space is constantly evolving and changing. The…

In the last edition, I spoke about phone calls and the importance of answering the phone first-time-right. That means more than just answering the phone, it means answering the phone within the first few rings (yes, it does make a…

Many law firms find themselves bogged down by antiquated financial practices and systems that cost them time and money. Pivoting to cloud accounting can be a great way for practices to realize potential efficiencies in their financial processes, from cost…

Search engine optimization (SEO), the practice of increasing the visibility of your website on search engines such as Google, is an important channel for law firms looking to increase their lead volume. The goal is to increase organic traffic to…

Running a law firm is hard enough, but when you add bookkeeping to the mix without the help of an accountant, it is incredibly easy to become overwhelmed and make mistakes.  After all, you did not go to law school…