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Lead Generation

323 published works

  1. The Rainmaker Blog

    National Trial Lawyers Free Webinar July 24: Generating New Clients for PI Law Firms

    By Stephen Fairley

    If you’re a personal injury attorney, you know that your chosen field of practice is one of the most competitive on the planet.  Many PI attorneys spend thousands of dollars…

  2. The Rainmaker Blog

    4 Simple Steps for Converting Prospects into Clients Online

    By Stephen Fairley

    Would it surprise you to learn that many law firms that excel at lead generation fail miserably when it comes to converting those leads into clients?  Unfortunately, I see this…

  3. The Rainmaker Blog

    How to Use Your Blog to Lead Prospects Down the Buying Path

    By Stephen Fairley

    Most of the solos and small firms we know have a finite amount of time to dedicate to legal marketing, so having a process in place that nurtures a lead…

  4. The Rainmaker Blog

    What’s Working Today in Social Media Marketing

    By Stephen Fairley

    The 2014 Social Media Marketing Industry Report is out this month, an annual study by Social Media Examiner of what’s working based on data gathered from 2,800 social media marketers…

  5. The Rainmaker Blog

    Paid Leads for Attorneys: What It Takes to Get a Good ROI

    By Stephen Fairley

    An attorney recently posted a great question in one of our LinkedIn groups for bankruptcy attorneys that I thought deserved a longer than typical response. Here's the question: I am…

  6. The Rainmaker Blog

    Join Me on May 8 for a Free Avvo Ignite Webinar on Top 15 Ways to Dramatically Increase Your Intake and Lead Conversion

    By Stephen Fairley

    A week from today, I will be leading an Avvo Ignite webinar on one of my favorite topics: teaching attorneys how to become better at converting leads into paying clients.…

  7. The Rainmaker Blog

    5 Tips to Help Attorneys Generate Leads Through Speaking Engagements

    By Stephen Fairley

    I am a big believer in public speaking as a lead generation tool.  I do lots of it, and have gotten some great clients from it.  And you can, too,…

  8. The Rainmaker Blog

    Lead Generation for Lawyers: How to Discover the Sources of Your Best Quality Leads

    By Stephen Fairley

    When you sign a new client, do you know the path that led them to you?  If not, then how can you hope to repeat your successes in getting new…

  9. The Rainmaker Blog

    Improving Your Law Firm’s Internet Lead Conversion Rates [VIDEO]

    By Stephen Fairley

    A couple of days ago I was interviewed again by LawMarketing.com Editor-in-Chief Cindy Greenway in our continuing series on lead generation and lead conversion strategies for lawyers. If you haven’t…

  10. All About Advertising Law

    FTC Settlement Highlights Lead Generation “Warning Signs”

    By Ellen T. Berge, Jonathan L. Pompan

    A Federal Trade Commission (FTC) settlement with a lead buyer highlights the potential pitfalls with using lists from lead generators without considering how the lists were compiled or the requirements…