Topic
Marketing
1,552 published works
Real Lawyers Have Blogs
How many blogs do law firm marketing pros read regularly?
Atlanta journalist, Steve Burns, asked at LinkedIn 'How many blogs do PR/Marketing types read/subscribe to regularly?' Answers ranged into the hundreds for some with the vast majority of professionals subscribed…
Legal Marketing Blog
How To Be a Strong Marketer in a Weak Economy
By Tom Kane
Does anyone really think that the downturn in the nation’s economy is or will not impact law firms? Of course not, we have already seen that it is having a profound…
Real Lawyers Have Blogs
Case closed : Law blogs effective marketing tool for large law firms
Following a post by Dechert's James Beck and Jones Day's Mark Herrmann, co-authors of the Drug and Device Law blog, the Wall Street Journal's Dan Slater asked whether law firm…
Legal Marketing Blog
Is Your Marketing Budget Keeping Up?
By Tom Kane
I’m not referring to keeping up with the Jones’ or with large firms for that matter. What I am referring to is whether your firm is keeping up with the needs…
The CPA Desk
PKF Texas – The Entrepreneur’s Playbook: Don’t Axe Interactive Marketing
By Greg Price
Note: Running Fridays in FromGregsHead.com, is a continuing series of tips brought to you by Greg Price. These run Saturday mornings during the BusinessMaker’s Radio Show on KPRC 950AM. Audio files can be found on…
D.C. Medical Malpractice Blog
Nursing Education Doesn’t Prepare Nurses to Question Pharmaceutical Industry Bias: New Study
The pharmaceutical industry has made nurses "soft targets" for drug marketing purposes, but nursing education still does little to teach nurses to recognize and question pharmaceutical industry bias in marketing literature or sales tactics. The finding is the result…
Legal Ease Blog
Do Something! Stay in Contact
Lawyers often ask what they can do quickly and easily to increase their business. The best marketing and business development efforts are part of an overall plan that is carefully…
Legal Ease Blog
Which Marketing Method Should You Choose?
By Allison Johs
One of the most common questions lawyers ask about marketing is, "Which method is the most successful?" My previous post, Why Blindly Choosing Marketing Tools Doesn't Work - Know Your…
Legal Ease Blog
Which Marketing Method Should You Choose?
One of the most common questions lawyers ask about marketing is, "Which method is the most successful?" My previous post, Why Blindly Choosing Marketing Tools Doesn't Work - Know Your…
Legal Marketing Blog
Marketing for Law Firms – Budgeting
By Tom Kane
This is the second installment of my responses to questions by freelance writer John Egan for an article to be published in CPAmerica International’s newsletter addressing “marketing for law firms.”…