Topic
Marketing
1,552 published works
Legal Marketing Blog
Procrastinators Unite
By Tom Kane
coaching planning "legal marketing" "law firm marketing" "business development"
Nonprofit Law Prof Blog
Blogging for Nonprofits?
On December 27, 2007, the New York Times published an interesting article about how blogging can be a low-cost high-return marketing tool for small businesses. Here is an excerpt from…
Real Lawyers Have Blogs
Blogs offer professionals high return marketing tool : New York Times
Blogs offer consulting professionals like law firms '...[A] low-cost, high-return tool that can handle marketing and public relations, raise the company profile and build the brand.' That per an article…
The Trademark Blog
Pulsonic Technology Is Not A Revolution In Shaving??
Phillips Domestic Applicances v. Braun and P&G, CV 07 CV 11290 (SDNY Dec 17 2007) (complaint on Pacer): "Braun has been losing market share in the U.S. electric shaver business…
The CPA Desk
Have You Made Resolutions for Your Business in 2008?
By Greg Price
In last week’s PKF Texas – The Entrepreneur’s Playbook, we ran the first of our series of New Year’s resolution for your business. They are excerpted from an article written by…
Real Lawyers Have Blogs
How to announce your blog to top bloggers without a press release
A strategic planning consultant emailed from Florida asking how to get word of her new blog out to top bloggers without sending them a press release. She had read my…
China Law Blog
Capturing China’s Middle Class Market
By Dan Harris
Interesting WSJ article By Orit Gadiesh and Till Vestring of Bain & Company, Capturing China's Middle Market, positing how to capture China's fastest growing market segment with "good enough" brands: Historically,…
Law Practice Tips
50 Ways to Market Your Practice
By Jim Calloway
The ABA Journal has published 50 Ways to Market Your Practice in the October 2007 issue. The article features marketing ideas collected by Maryland lawyer Terry Berger (also the proprietor…
Legal Marketing Blog
Four Laws for Successful Lawyer Marketing – II
By Tom Kane
In my last post, we cover the Law of Perception, the first of four laws shared by Trey Ryder in his latest newsletter based on Positioning: The Battle for Your…
The Rainmaker Blog
4 Myths about Building a Referral-based Law Practice
One of the things we are most frequently asked is: "How can I effectively find more and better clients?" There are some deceptively simple, yet amazingly powerful strategies small and…