Topic
Marketing
1,558 published works
On The Map
Law Firm Marketing Materials You Need in 2024
By Meo Antolin
Before creating marketing material, you need to go through a number of steps like defining your target audience, researching marketing channels, and consolidating everything into a documented marketing plan. And…
Zen and the Art of Legal Networking
Lawyering 101: Marketing is in the Fine Print – How Every Interaction Shapes Your Brand
Lawyers understand better than most the significance of words – after all, who comprehends more than a contract lawyer that a subtle clause can either seal or sabotage a deal?…
The Social Media Butterfly
How to Successfully Implement HubSpot at Your Law Firm
Many law firms face the challenge of managing client relationships, marketing campaigns and internal processes efficiently. HubSpot, a leading customer relationship management (CRM) and marketing platform, offers a comprehensive solution.…
The Attorney Marketing Center
The “one thing” every lawyer can do to build a more successful practice
By David Ward
I often refer to the “Focusing Question,” posited in the book, The One Thing: ‘Ask yourself, “What is the ONE thing I can do such that by doing it, everything…
LawVision Blog
Five Tips to Tie Marketing & Business Development Value to Firm Success
“I’ve been a marketing/communications professional for years and – given this economy – I am feeling the need to demonstrate value. Sales professionals have revenue metrics to show value, but…
The Social Media Butterfly
How to Elevate Your Legal Business Development Efforts in 2024 and Beyond
Achieving success as a lawyer today isn't just about maintaining the status quo and churning out great work product—it's about excelling, innovating and going above and beyond for your clients…
SLRC blog
Marketing Lessons from the Squash Court 🏸
This fall, I decided to sign up for some clinics at my squash club. I enjoy the sport and find it to be an amazing workout. But I’d like to…
Grow Law
Top 30 Immigration Lawyer Websites and Best Practices for Growth in 2024
By Sasha Berson
An immigration law firm's website should have clear and concise information about the immigration services offered, the attorneys at the firm, and how to get in touch with someone for…
Scalable Law Blog
Elevate Your Law Firm with 2024 New Year Strategies!
As the New Year's fireworks fade and the festive cheer continues, it's time for law firm owners to harness this energy and enthusiasm to set a vibrant and successful path…
Scalable Law Blog
Holiday Marketing Guide for Law Firms
Spreading Cheer and Growing Your Practice: Embrace the Holiday Spirit with Innovative Marketing As we approach the festive season, it's the ideal moment for law firms to engage in…