Topic
Marketing
1,558 published works
Omnizant Legal Marketing & Web Design Blog
Avoid Cringeworthy Holiday Marketing
Firms often make a major marketing mistake when the holidays roll around. While we would never (ever) tell you to put down the pumpkin spice latte, we do need you…
Product Perspective: Complex Tort & Product Law
Legal Insights for Manufacturing: Product Liability, Safety and Marketing
I was privileged to serve once again as a contributing editor on our firm’s Legal Insights for Manufacturing report, published yesterday. This was our second-annual report, and it contains some…
Global Regulation Tomorrow
FCA publishes warning on common issues with crypto marketing
By Hannah Meakin (UK), Albert Weatherill (UK), Anita Edwards
On 25 October 2023, the FCA published a warning regarding common issues with crypto marketing, after a new regime came into effect which brought such promotions under its remit. Since…
Above the Fold
The Taylor Swift Effect
Whether you're a Taylor Swift die-hard fan or not, you can't deny that her marketing power is second to none. And not just for her own music and brand promoted…
Fretzin Blog
Adam Kosloff: Consistent, Creative Content Creation
In this episode, Steve Fretzin and Adam Kosloff discuss: Setting goals and creating habits. Building a process to create your content consistently. Repurposing your content creatively. Evaluating the platforms for…
The Attorney Marketing Center
How to write a blog post or article in 30 minutes or less
By David Ward
Yesterday, I said you have all the time you need to market your practice. I used the example of creating content, which might seem to be problematic for a lawyer…
The Social Media Butterfly
10 Ways to Use Public Relations to Bolster Your Market Presence
Many law firms have realized the benefit of public relations to bolster their market presence and attract potential clients. However, with an array of platforms and techniques available, it can…
The Attorney Marketing Center
Your marketing plan
By David Ward
One of the biggest components of a marketing plan is the allocation of resources. How much time or money will you allocate, and on what? This will depend on the…
The Social Media Butterfly
Mastering Social Media: Strategies for Law Firms to Amplify Their Achievements
If you want to increase likes and engagement on your social media posts, make them more about your audience and less about you, especially when promoting successes such as award…
The Attorney Marketing Center
Survey says!
By David Ward
“Got a minute? Please take my one-minute survey about your favorite ways to market your services.” That’s how easy it is to survey your clients, readers, or audience. You can survey…