Topic
Marketing
1,548 published works
Connect on Tech
AI-generated marketing content: New EU AI Act disclosure rules and the UK position
By Julia Hemmings, Lucy Hart, Dr. Lukas Feiler, Adrian Brandauer
What do companies need to know about disclosing use of AI in marketing in light of the changes introduced by the EU AI Act, and how does this differ for…
The Social Media Butterfly
What Does AI Know About You? Why Lawyers Need to Think Differently About Their Online Visibility
For years, I’ve encouraged lawyers to Google themselves regularly because you need to know what someone finds when they hear your name from a client, receive a referral, see you…
The Social Media Butterfly
How Law Firms Can Turn League Table Rankings Into Business Development Opportunities
Law firms put a tremendous amount of work into league table submissions and rankings. Deals are tracked, data is collected and checked, submissions go through multiple rounds of review and…
VIP Marketing Blogs
How Law Firms Should Evaluate Marketing Agencies
By ericericelliott-com-eric-elliott
Not long ago, our agency was in the final stage of conversations with a law firm we genuinely wanted to work with. The chemistry was there. The partners were serious…
H & E Blog
Episode: 370 Community Growth Coordinator: The Missing Law Firm Role
In this episode, Molly breaks down the three growth engines every law firm runs simultaneously (Attention, Conversion, and Relationships) and explains why the third engine, the one built on referral…
New Ideas Legal Tech
Do Blogs Still Boost Lawyer Marketing?
By Jerry Lawson
Are blogs passé? I'd argue that blogs are still one of the most effective — and underrated — marketing platforms for lawyers. Social media is ephemeral. An Instagram post today…
VIP Marketing Blogs
The Silent Brand Killer: Video That Doesn't Sound Like You
By ericericelliott-com-eric-elliott
A potential client lands on your website. They read your bio, skim a blog post, check your reviews. By the time they are done, they have a feel for who…
The Attorney Marketing Center
Creative marketing for attorneys
By David Ward
My father was an attorney and before he went into private practice, he worked in-house for a mid-sized company. Every summer, the company sponsored a picnic for employees and their…
Furia Rubel Blog
Furia Rubel Voted No. 1 for PR, Business Development Coaching, Marketing, and Customer Service to Philadelphia Legal Community
By Leslie
August 2026Furia Rubel Communications is pleased to announce that the agency has been voted No. 1 in the categories of Public Relations Firm, Marketing Firm, Law Firm Marketer Providing the…
Grow Law
How to Compare SEO Proposals for Personal Injury Law Firms [Guide]
By Sasha Berson
Two agencies can quote the same monthly retainer. One buries their deliverables in vague language. The other spells out page counts, GBP cadence, link quality, and who owns your reporting.So…