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Search engine optimization

759 published works

  1. Legal Marketing Blog

    The Easiest Way to Get on the First Page of Google

    By John Hinson

    There are more law firms than good spots on the first page of Google. About 60% of people will choose one of the first three organic results. The frustrating part,…

  2. Omnizant Legal Marketing & Web Design Blog

    6 Tips for Better Anchor Text 

    By Victoria Silecchia

    Anchor text is the clickable text in a hyperlink—and crafting effective anchor text is more valuable (and more complicated) than you might think. Effective anchor text can transform your site’s…

  3. Omnizant Legal Marketing & Web Design Blog

    AI Summaries and SEO for Lawyers

    By Victoria Silecchia

    The challenges of AI extend beyond AI-generated content. Today, lawyers face an opportunity to dance with AI for the benefit of SEO—especially in the SERP. Google’s rollout of AI summaries…

  4. Omnizant Legal Marketing & Web Design Blog

    The Power of the Rewrite

    By Victoria Silecchia

    The best kept secret in content strategy is that you can drive additional traffic by simply improving and updating your existing content. A rewrite can be a highly valuable, highly…

  5. Omnizant Legal Marketing & Web Design Blog

    Is Your Firm Suffering From Digital Decay?

    By Victoria Silecchia

    The Internet is literally held together by links. When this network of chains connecting one page to another page starts to fade away, established firms feel the brunt of the…

  6. VIP Marketing Blogs

    SEO for Family Law – Strategies You Need to Outrank Competition

    By Eric Elliot

    Today, potential clients are just a click away from finding their ideal legal representation, how does your family law firm ensure it's the first choice? Imagine this: a distressed parent…

  7. Real Lawyers Have Blogs

    Foundation of Successful Legal Practice Lies In Establishing Trusted Reputation Versus YellowPages, Now SEO Visibility

    By Kevin O'Keefe

    Walking home from Starbucks yesterday, we talked about how much the landscape for selecting a lawyer had changed by the late 1990s when I moved to Seattle to start PrairieLaw,…

  8. On The Map

    7 Law Firm SEO and Marketing Thought Leaders

    By Christopher Rachal

    If you want to know what real SEO experts look like, no look further than the ones listed below. While they personally may not offer their help, their respective agencies…

  9. Clio Blog

    The Best Law Firm SEO Companies for Growing Your Practice

    By Heidi Turner

    Search engine optimization (SEO) is a crucial part of ensuring your ideal clients find your law firm. That’s why it’s a good idea to work with the best law firm…

  10. Omnizant Legal Marketing & Web Design Blog

    Google’s Crackdown on Low-Quality Content 

    By Victoria Silecchia

    Beware the ides of March! Et tu, Google? March was a big month for Google, with a core update targeting spam and low-quality content. Your website may be affected—possibly negatively.…