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Search engine optimization

760 published works

  1. Real Lawyers Have Blogs

    Legal publishers should publish outside websites for search performance

    By Kevin O'Keefe

    Law firms, bar associations and legal publishing companies looking to achieve optimal search engine performance for their expert content should be publishing on independent niche sites, not on their websites.…

  2. Real Lawyers Have Blogs

    Microsoft moves 20,000 blogs from proprietary CMS to WordPress

    By Kevin O'Keefe

    Are your law firm's blogs running on a proprietary CMS (Content Management System), or for that matter matter, any CMS other than WordPress? If so, you may want to think…

  3. The Rainmaker Blog

    7 Ways a Blog Can Help Your Law Practice

    By Stephen Fairley

    For many attorneys, maintaining a blog is like eating kale – we know it’s really good for us, but we just can’t seem to get all excited about it. But if…

  4. The Rainmaker Blog

    How Google Defines Quality Content

    By Stephen Fairley

    Getting Google to rank your website high is a much harder task than you might imagine. In fact, there is an entire industry that has been created based upon helping…

  5. The Rainmaker Blog

    7 Essential Elements of a Great Law Firm Website

    By Stephen Fairley

    By now, you surely know that prospects are checking you out online and one of the first places they will go to is your law firm website. Be sure to…

  6. Real Lawyers Have Blogs

    Google’s “Posts” for direct publishing is not for most

    By Kevin O'Keefe

    Google is testing a new feature that enables publishers and marketers to publish directly to the search engine.  Sounds great. Publish onto Google without having a publishing site of your…

  7. La Revue

    Droit au déréférencement : la CNIL prononce une sanction de 100.000 €

    By Squire Patton Boggs

    Délibération de la formation restreinte n°2016-054 du 10 mars 2016 prononçant une sanction pécuniaire à l'encontre de la société Google Inc. La CNIL a infligé une sanction pécuniaire de 100…

  8. The Rainmaker Blog

    How to Use Local Search to Drive Traffic to Your Door

    By Stephen Fairley

    Most people who need legal help search for a local law firm. This is why local search is so important when it comes to marketing your law firm online.  Here…

  9. Real Lawyers Have Blogs

    Google introducing Accelerate Mobile Pages this week

    By Kevin O'Keefe

    On the heals of Facebook's announcing the launch of Instant Articles, AdAge has learned that Google intends to launch it's Accelerated Mobile Pages (AMP) on February 24. AMP is an…

  10. The Rainmaker Blog

    46 Expert Tips on Creating Content That Gets Read and Shared

    By Stephen Fairley

    By now, we all know that creating fresh, relevant content is the new SEO. Good content is rewarded by Google and by the people you want to reach. Not only…