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Farmers Insurance Halts Sale of Homeowners Policies in Florida

By Liberty Ritchie on June 28, 2023
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Farmers Insurance

In early June, Farmers Insurance Group announced it would cease issuing new homeowners policies in Florida for the foreseeable future. A Farmer’s spokesperson explained the decision, stating, “[w]ith catastrophe costs at historically high levels and reconstruction costs continuing to climb, we implemented a pause on writing new homeowners policies to more effectively manage our risk exposure.”1 The announcement comes on the heels of an influx of insurance claims following Hurricane Ian’s widespread devastation to the state.

While this blog has covered the rather extensive issues policyholder advocates have had with Farmers (here, here, here, here, here, and here, to name a few), the move may have some concerning implications. Economics 101 tells us that, by limiting the options available to policyholders, competition in the Florida insurance market decreases, which may drive already increasing costs of coverage higher. With fewer carriers to choose from, property owners may face challenges in securing coverage at affordable rates or finding policies that meet their specific needs. Further, while existing policyholders may not immediately be affected by Farmers’ decision, this development may lead to increased scrutiny from insurers when it comes time for policy renewals. As insurance companies reassess their risk exposure, their underwriting practices may become more stringent. This could result in policyholders facing stricter requirements, higher premiums, or non-renewal of their existing policies.

Of course, there’s also the potential that Farmers policyholders may experience an increase in claim denials. With the company aiming to manage its risk exposure and cut losses, it’s possible its claims-handling process will get a facelift – does McKinsey and Co. ring a bell? – aimed at saving money. Unfortunately, as we’ve seen before, when insurance companies are looking to save, they tend to do so at the expense of the policyholder.  

On the other hand, it’s not all bad. Farmers’ decision can be seen as the responsible approach to avoid overextending their financial capabilities, thereby protecting the policyholders they already have. Additionally, Farmers’ withdrawal from the market opens up opportunities for other insurance companies to step into the gaps Farmers is leaving. This creates space for new and existing insurers who are better equipped to handle the challenges of the region’s unique risks. The shift in the market landscape leaves room for insurers who don’t place profits over policyholders (and some do exist!) to do the right thing.

Perhaps most importantly, Farmers just said what every insurance company is thinking: the increasing frequency and severity of catastrophic events paired with the steady increase of material and labor costs is cutting into the industry’s profits. The incentive for insurance companies to delay and deny claims has never been higher. Policyholders in Florida and around the country should be aware of this potential risk and be prepared to navigate the claims process diligently. And, as always, should an unjust delay or denial happen to you or someone you are representing, the attorneys at Merlin Law Group are always here to help.


1 Kane, Libby, and Sarah Silbert. Where to Get New Home Insurance in Florida Now That Farmers Doesn’t Offer It. 14 June 2023,. Available online at www.businessinsider.com/personal-finance/farmers-homeowners-insurance-florida-alternatives-2023-6.

Photo of Liberty Ritchie Liberty Ritchie

Liberty Ritchie grew up in Provo, Utah, but moved to Oklahoma when she was 14 and has called Oklahoma home ever since. Less than a year after she moved to the state, Moore, Oklahoma was devastated by an EF5 tornado. Liberty and her…

Liberty Ritchie grew up in Provo, Utah, but moved to Oklahoma when she was 14 and has called Oklahoma home ever since. Less than a year after she moved to the state, Moore, Oklahoma was devastated by an EF5 tornado. Liberty and her family volunteered for cleanup efforts in the storm’s aftermath. It was the first time she witnessed the destruction and very real human cost of a natural disaster. The experience made a lasting impression on her and later sparked her interest in first-party property insurance litigation.

As an adoptee, Liberty was exposed to the legal world at a young age through the adoption process. She saw the power the law had to change lives and decided early on she wanted to learn to use it for good. In pursuit of this goal, she attended the University of Oklahoma, her stepfather’s alma mater. During her time at the University of Oklahoma, she rushed Alpha Chi Omega and participated in numerous fundraisers and events in support of their philanthropy, which focuses on domestic violence awareness and prevention. Her involvement further solidified her desire to learn how to use the law to help people in their most vulnerable moments.

After graduating from the University of Oklahoma in 2019 with a bachelor’s degree in Political Science, Liberty attended the University of Oklahoma College of Law. There, she served as an Assistant Managing Editor for the American Indian Law Review, where she researched the effect recent judicial decisions interpreting the Indian Child Welfare Act had on adoptees and their families. During her first year of law school, she worked for a family law firm and volunteered with Oklahoma Legal Aid to connect low-income individuals with free legal services. In May 2021, she joined Merlin’s OKC office as a law clerk, where she was immediately drawn to the firm’s collaborative, client-first approach. She also loves the inclusive, supportive culture of the firm, and that her coworkers championed her and her success the same way they do that of their clients. So, after graduating from law school with honors in the top ten percent of her class and passing the bar, Liberty was thrilled to join Merlin Law Group’s OKC team full-time as an attorney. Her favorite part of the job is interacting with policyholders, but she also enjoys drafting briefs and conducting research to help her team make winning legal arguments. Every day, Merlin Law provides her with the opportunity she had been looking for to use her legal knowledge to advocate for people when they need it most.

Read more about Liberty RitchieEmail
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  • Posted in:
    Insurance
  • Blog:
    Property Insurance Coverage Law Blog
  • Organization:
    Merlin Law Group, P.A.
  • Article: View Original Source

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