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Legal Marketing Blog

Facebook Ads Work. But Only When the Right People See Them

By John Hinson
May 22, 2025
May 2024 Blog #1 (26)

When it comes to Facebook ads, you could have the cleanest copy, the most eye-catching creative, and even a perfect funnel, and still fail. Why? Because it didn’t get in front of the right people. However, Facebook’s ad platform gives…

On The Map

Facebook Advertising For Lawyers: Step-by-Step 2024 Guide

By Sadaf Tanzeem
January 31, 2024

Facebook has billions of active users who use Facebook for at least a few hours daily. 

Given that more than half of Americans use Facebook, the chances are that regardless of your practice area—be it family law, divorce, or personal…

On The Map

Facebook Advertising for Personal Injury Lawyers: 2024 Guide

By Christopher Rachal
January 23, 2024

Personal injury is arguably the most expensive subcategory in the legal industry for pay-per-click (PPC) advertising. This is one of the many roadblocks you must overcome when promoting your law firm on Facebook ads. Thankfully, I’ll break down the steps…

Wills, Trusts & Estates Prof Blog

The Transfer of Facebook, Instagram, Icloud Accounts, etc., in Germany and Austria

By Gerry W. Beyer
January 5, 2024

Gregor Christandl (University of Graz) recently published, The Transfer of Facebook, Instagram, Icloud Accounts, etc., in Germany and Austria, Graz Law Working Paper, November 2023. Provided below is an Abstract: It is only in the last decade that German and…

ImmigrationProf Blog

CBP Agents’ Violent Facebook Posts Netted Scant Discipline

By immigrationprof
October 26, 2021

Patch_of_the_U.S._Customs_and_Border_Protection.svgPhoto courtesy of Wikimedia CommonsFacebook — and its power — has been in the news.  But here is an especially troubling Facebook story for you.Jennifer Doherty for Law350 reports that U.S. Customs and Border Protection agents who made…

The Right Coast

Facebook Needs to Empower Parents, Not Censor Political Speech – WSJ

By Thomas A. Smith
October 6, 2021

Too bad the main concern of many politicians is prodding Facebook to censor misinformation. Ms. Haugen seems to agree, and it s notable that her appearance seems to have been midwifed by Bill Burton, a prominent Democratic communications executive. Facebook…

The Right Coast

Facebook Oversight Board Launches Review of XCheck System for High-Profile Users

By Thomas A. Smith
September 21, 2021

Facebook s Oversight Board will review the company s practice of holding its high-profile users to separate sets of rules due to inconsistencies in the social media honcho s decision making. The review comes after an investigation by the Wall Street …

eDiscovery Today Blog

WhatsApp Sends an Unwanted “Signal” to its Users: Data Privacy Trends

By Doug Austin
January 14, 2021

According to Bloomberg (Why WhatsApp’s New Privacy Rules Are Sparking Alarm, written by Nate Lanxon), Facebook’s WhatsApp messaging app began alerting much of its 2 billion users to an update of its privacy policy – and if they want to…

The Right Coast

Tech Hearing And COVID Show Us Exactly Where Censorship Is Headed

By Thomas A. Smith
November 18, 2020

In all the back and forth of Tuesday s Big Tech hearing, Democratic Sen. Chris Coons exchange with Twitter s Jack Dorsey stood out most starkly, offering a window into the next step of the left s long-championed Big Tech…

The Right Coast

Twitter and Facebook s diverging philosophies were on display in the latest tech hearing | TechCrunch

By Thomas A. Smith
November 18, 2020

The latest tech hearing was a study in contrasts. Contrasts between lawmakers who made an effort to stay on topic in a hearing ostensibly about social media and the 2020 election and those who& just talked about whatever was on…

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