First impressions are tremendously powerful. It takes less than a minute for you or your witnesses, to establish a credible first impression with the jurors, one which, once established, will be very difficult to change or alter in any…

Most cases don’t settle, or are very challenging to settle, and end up in trial because there are grey areas in the case – situations or testimony which can be interpreted in different ways. Computer animation is often thought of…

The words you use in framing your question will encourage witnesses to think and respond differently. This can be critical to how your case unfolds.  For example, in a study in which a group of people were asked to estimate…

  Companies that thrive no matter what are companies who truly appreciate their employees Successful companies create a culture where employee feedback is encouraged, rewarded, implemented, and acknowledged. In today’s business world, individual preference matters, so leaders should pay more…

 People were asked, in a classic experiment, to watch a short video in which six individuals, of which three wore white shirts and three wore black shirts, passed basketballs around. The people were asked to count the number…

 Jurors are told by the Judge not to research anything having to do with the trial, which is fine–except when a juror finds themselves bumped off the panel by a Judge for daring to look up a legal term…

 A disturbing comment I hear repeatedly in jury debriefings and focus groups is that the attorneys do not connect their points or evidence to the specifics of the complaint.Furthermore, attorneys rarely fully explain the jury instructions to the jury,…