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As lawyers and law firms around the world set up remote work arrangements to accommodate the need for social distancing, for one law firm, Grable Martin Fulton, PLLC, working remotely is business as usual. Grable Martin has been fully virtual since its founding in 2013, when Lee Grable, Shauna Martin, and Suzy Fulton decided to build a firm with low overhead, the flexibility to consider fixed-fee and other alternative billing arrangements, and the ability…
As we’re all coming to terms with COVID-19, we’ve had to adapt to a new way of working and socializing (i.e. at a distance). For those lawyers whose primary form of business development is face-to-face lunches, networking events, CLE presentations, and the like, it’s time to develop a Plan B. Content marketing is tailor-made for these times. Content marketing covers things like blogging, social media, email newsletters, podcasts, e-books, videos, webinars, and other marketing efforts…
Texas lawyers may be able to vote on the long-anticipated rules for legal advertising as early as next year. But there appears to be more work to do, particularly regarding the controversy over allowing lawyers and law firms to use trade names. The possibility of Texas lawyers and firms using trade names appeared to be dead in its tracks the last time I visited the Ad Rules saga. However, despite the flood of negative comments
Texas lawyers may be able to vote on the long-anticipated rules for legal advertising as early as next year. But there appears to be more work to do, particularly regarding the controversy over allowing lawyers and law firms to use trade names. The possibility of Texas lawyers and firms using trade names appeared to be dead in its tracks the last time I visited the Ad Rules saga. However, despite the flood of negative comments
When you’re prioritizing your law firm marketing efforts, you may be asking yourself, “What’s the best way to spend my limited resources, specifically my time and my money?” Some firms spend vast amounts of both time and money on personal networking and marketing initiatives, but if your firm is working on a more limited budget, you may be asking yourself whether it’s better to focus on personal networking (e.g. dinners, events, happy hours, etc.) or…
We are happy to welcome the Law Offices of Dan C. Guthrie Jr. to the Muse Communications family! Dan is an accomplished white-collar criminal defense lawyer with more than 35 years’ experience. A former federal and state prosecutor, he is usually brought in during a criminal investigation and has had notable successes, both in persuading the government […] The post Muse Communications Welcomes Law Offices of Dan C. Guthrie Jr. appeared first on Muse Communications.…
Of all the offerings from internet giant Google, a robust Google My Business account should be one of the first goals for any company or law firm that wants to make sure they can be found online by the right audience. Google My Business was launched in 2014 as a free online tool to help local and national businesses become more visible on the Google search engine. Google My Business is integrated with other Google…
Wow! Lawyers really love rules! Or, more specifically, ad rules. Half of our most popular blog posts this year were about the rules and regulations of Texas lawyer advertising: from compliance to changes, it’s good to know that the lawyers in our community (or, at least the ones who read our blog) are making sure they don’t step out of line. How to Build a Top-Flight Law Firm Newsletter The internet has given law firms…
Kudos to our clients for drafting great blog posts and staying visible, online and off! These lawyers have embraced content marketing almost as much as we have, and they have the A+ content to show for it. Thank you, bloggers. You make it look easy. Need help turning your legal marketing to-do list into reality? Just drop us a line. And if you’d like to get our Legal Marketing tips delivered straight to your inbox,…