The Rainmaker Institute is a Gold Sponsor for this week’s Lawyernomics 2018 Conference in Las Vegas. Stop by the Palazzo Ballroom at The Venetian and visit the Rainmaker Institute booth, where we’ll be talking about the latest trends in law firm
The Rainmaker Institute
The Rainmaker Institute has specialized in comprehensive legal marketing for over 15 years. Our goals are to help you grow your book of business and your bottom line, and we have the expertise and tools to make that happen.
Website:
https://therainmakerinstitute.com/
Latest from The Rainmaker Institute - Page 8
Lead Conversion for Law Firms: Use These 6 Techniques to Boost Your Conversion Rate
The art of lead conversion begins with an in-depth understanding of your prospect’s mindset. You need to know their emotional triggers and their decision-making process and then leverage that knowledge to get them to act.
Use these well-proven persuasion techniques to…
5 Common SEO Mistakes You Could Be Making with Your Blog
As a continual source of fresh content, blogging is a great way to boost your SEO while helping you build authority in your practice area. However, to optimize the SEO performance of your law firm blog, you need to be…
Elements of Top Converting Landing Pages [Infographic]
Landing pages are critical when it comes to converting visitors to your website, blog, social media post or e-newsletter into qualified leads. So if your law firm marketing is directing traffic to the home page of your website instead of…
Register Now for My FREE May 2 Lawyer Training Webinar on How to Manage Your Marketing
As part of Affinity Consulting’s Customer Appreciation Month, I will be presenting a special 30-minute training webinar for lawyers on how to effectively manage the marketing of your law firm on Wednesday, May 2, at 1 p.m. ET/10 a.m. PT.…
Google Adwords: 8 Tips to Amplify Your ROI on PPC Ads
The following article appeared in the most recent issue of Attorney at Law Magazine:
Adwords or pay-per-click advertising (PPC) for law firms can really pay off for lead generation, but only if you know what you’re doing. Eighty percent…
Bankruptcy Attorneys: It’s Not Too Late to Join Me This Week at the NACBA Annual Convention!
The National Association of Consumer Bankruptcy Attorneys (NACBA) will hold its 26th annual national convention on April 19-22 at the Sheraton Downtown Denver. Whether you’re a member of NACBA or not, there is still time to register and attend!
I will…
10 Things You Need to Know to Run Your Law Firm Like a Business
This post was originally published on Oct. 13, 2016 and updated on April 11, 2018.
As the owner of a small or mid-sized law firm, your primary focus – after gaining competency as an attorney – is to understand and…
What Legal Consumers Want & How They Get It [Infographic]
Every year, FindLaw conducts a U.S. Consumer Legal Needs Survey that asks the question every attorney needs to know the answer to: what influences a consumer’s decision to hire an attorney? The 2017 survey revealed some behavioral characteristics of legal…
How Lawyers Can Connect with Today’s Legal Consumer
Legal consumers today are a lot more savvy than just a few years ago, and law firms need to update their marketing strategies in order to reach and persuade them.
In 2016, an Avvo survey provided a few interesting revelations…