Harrington Communications Blog

Latest from Harrington Communications Blog

My partner Jay Harrington recently had a thoughtful post on LinkedIn that generated some interesting and insightful conversation, as well as some thoughts for my own consideration. In the post, Jay discusses the importance of “selling a solution” as opposed to “selling a service,” and how that applies to lawyers building their practices, especially as it relates to marketing, branding, positioning, and even selling. He begins:  Your clients don’t want you. They don’t want the…
When you challenge yourself, you declare that you “will” do something — there’s no wiggle room. Research shows that over 80% of people abandon their New Year’s resolutions by the second week of February. I know that may not be surprising news — we all struggle to uphold the promises we make to ourselves. Here’s the good news: There’s a better way to become a more successful version of yourself. Challenge Yourself to Take Action…
Throughout my career, as both a practicing lawyer and consultant, the best new business opportunities have almost always arisen at unexpected times and from unexpected places. Shortly after starting a small law firm, I reluctantly said yes to an invitation to attend a fundraiser in my community. I wanted to say no because I was stressed about a lack of work and felt like I needed to keep grinding instead of “wasting my time” at…
This post originally appeared on Attorney at Work. I didn’t have a choice. I had to bring in some clients. I had payroll to make and lights to keep on. I had just hung a shingle after a two-year hiatus from the practice of law. Previously, I practiced at two big law firms where there was no expectation that a junior- to mid-level associate such as myself would bring in business. I had no…
A Methodology to Pit a Strength Against Your Perceived Weakness I recently became aware of the concept of “Zone of Genius,” while having a conversation with our guest Elise Buie on The Thought Leadership Project podcast. Apparently, the concept was first introduced by Gay Hendricks in his book The Big Leap as a methodology to achieve one’s highest potential. More on that in a bit. Another concept that has been a center of conversation lately,…
This post originally appeared on Law.com There’s at least one partner, sometimes many, in every law firm who has a reputation that sends associates scurrying for cover. Demanding. Exacting. Difficult. When their name pops up on caller ID, it invokes a moment of terror and forces a quick decision, fraught with risk: “Should I answer or send to voicemail?” However, reputation does not always equal reality. There’s a big difference between having high expectations, on…
Jay Harrington and Tom Nixon recently hosted a webinar titled “The Power of Positioning” during which they discussed the benefits of having a narrowly focused legal practice. A replay of the webinar is now available. Check out Jay and Tom’s discussion about why narrowly focused experts are more visible, earn higher fees, and generate more inbound opportunities. You will learn: How to pick your niche Why expertise is the ultimate form of differentiation The connection…
Start Planning for 2021 Today So You Don’t Lose Valuable Time in the First Quarter of the New Year We recently interviewed Scott Love for The Thought Leadership Project podcast, where Scott offered what he believes to be the five key attributes of successful law firm partners. The upshot was this: If you’re looking to become partner in the near future, or if you are a partner at a firm and want to further…
Are you struggling to gain traction with your legal practice? Are high-quality clients hard to come by? Do you feel scattered? Does your practice lack a strategic focus? Join us for a webinar presentation by Jay Harrington and Tom Nixon of Harrington Communications on Wednesday, December 9 at 1 p.m. ET. This webinar will address the key issues lawyers should consider to position themselves for success with their ideal clients. Most attorneys think too broadly…
Of all the years I practiced law, the first was the hardest, and I think that’s the case for most lawyers. Unfortunately, the safety net that helps new lawyers navigate the first-year tightrope — namely, immersion in a physical environment teeming with smart, experienced lawyers — has been cut away for this year’s crop of associate attorneys. For much of this year’s newly christened class, working from home means figuring things out on their own.…