The Legal Watercooler

a place where we can grab a cup of coffee and share in a little bit of industry chat | @heather_morse

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Environment. Social. Governance. Three simple words that are easy to define. But put together they mean something different and powerful. ESG for short is about our standards of operation. It can mean different things to different companies and law firms, but it is important, a wave of the future. It’s also on-trend on websites, as practice groups, and in RFPs. ESG is not Y2K; it’s not a fad or just a trend to ignore.…
I’ve been meaning to write on this event for years but wanted to give enough time between the conversation and now for anonymity. I share about this conversation often because it is something most women relate to and it has nothing to do with people who sat around the conference room table that day.  Sitting in the conference room on a bright, sunny day were a group of law firm leaders, all men, save for…
Whew. I am putting fingers to keyboard for the first time in what feels like forever. It was at least a pandemic, a new liver (for the Sports Dude), and an insurrection ago. I don’t even remember when (although I could easily look it up). Are you still there, dear readers? How are you? How is your family? Are you thriving, surviving, or just hanging on? Did 2020 make you stronger? Find a new…
I had the opportunity to be interviewed by Gina Rubel for her new podcast On Record. My topic: How to Differentiate Yourself and Your Law Firm. The program was recorded at the end of March 2020 when we were deep in the COVID-19 pandemic, so we could not not discuss how firms and lawyers not only can differentiate themselves in these times, but break through the noise and be heard.…
It’s Wednesday, which looks a lot like Tuesday and Friday and Sunday around here. I’ll head to work in a few minutes (down the hall from the couch in the living room where I current sit) and never realize I did not step outside once all day. I’ll be on Zoom after Zoom, call after call, write, respond, watch a webinar, miss a webinar, eat too much, not drink enough water, always with an eye…
Dear General Counsel, You are not imagining it. Every single law firm you have ever given a dollar to is sending you a Coronavirus client alert, most likely daily. Every single law firm has also set up a COVID-19 Resource Center (<<< that one links to my firm’s). I agree, I’m seeing a lot of undifferentiated, repetitive, lacking in value, general content. Basically, there’s a lot of crap out there. Problem is, you need some…
Wow. How the hell did we wake up to this reality? Coronavirus? COVID-19? You can call it what you want, but I’m sitting here vacillating between “I should have taken the blue pill” and putting on my Sheriff Rick Grimes hat and getting ready to kick some ass. So how are you doing? Personally, I feel like I’m just snapping into my new reality. For the past two weeks I’ve been so focused on…
I know, I know, I know. It’s January 2020 and I blogged exactly seven (that’s 7) times last year. WTH?? It boils down to two things: 1. I’ve been really busy.  I started a new job which required a move from Los Angeles to New Orleans. It was my first move in more than 20 years, and wow, that threw me. I’m really good at transitions and multi-task organization, but this one really got me…