Topic
Business Development
1,458 published works
Fretzin Blog
Randi Cohen: Building a Rainmaking Practice Through Authentic Relationships
Discover how an employment lawyer built a seven-figure practice not by “working the room,” but by being radically authentic, hyper-generous, and unforgettable in her relationships. This episode breaks down how…
Furia Rubel Blog
When Should You Say No to Business? [Gina Rubel Featured on The Rainmaking Podcast]
By Leslie
August 2026Winning new business is a priority for professional services firms, but not every opportunity is worth pursuing. Gina Rubel sat down with Scott Love of The Attorney Search Group…
Furia Rubel Blog
When to Say No: Why the Right Business Starts With Knowing What to Reject
By Leslie
August 2026Every professional service firm eventually faces a prospect, or an existing client, who does not fit. The instinct is often to say yes anyway. More work feels safer than…
Fretzin Blog
Spend to Grow, Not Save to Spend in Your Law Firm
By Steve Fretzin and Brett Trembly How Law Firms Can Spend to Grow Smart hiring, professional intake, strategic delegation, and the mindset shift that helps law firm owners stop doing…
Fretzin Blog
Brett Trembly: Spend to Grow, Not Save to Spend in Your Law Firm
What’s really holding your law firm back isn’t a lack of leads—it’s how you spend your time and handle the ones you already have. In this episode, you’ll learn how…
The Social Media Butterfly
What the Farnborough Air Show Reminded Me About Business Development
I recently spent several days at the Farnborough International Air Show in the UK, one of the largest gatherings for the global aerospace and defense industry. Thousands of people from…
The Social Media Butterfly
15 Ways AI Can Help Legal Marketers Work Smarter
Whenever I speak to a group of legal marketers about AI, I can almost guarantee someone will ask, "Are you worried AI is going to replace us?" My answer is…
Fretzin Blog
Addition by Subtraction in Law Firm Marketing
By Steve Fretzin and Elliot Johnson Law Firm Marketing That Actually Works Why simplifying your marketing strategy, building authority through content, and delivering exceptional client experiences create sustainable growth for…
LEX Reception Blog
10 LinkedIn Mistakes That May Be Costing You Business
LinkedIn can be one of the best business development tools available to lawyers, but only when you stop using it like a billboard and start using it like a relationship...…
Fretzin Blog
John Jakovenko: From Cash-Poor to Profitable with Law Firm KPIs and Systems
Discover how small and midsize law firms can stop being “revenue rich but cash poor” by building real systems, leveraging AI, and tracking the right numbers. In this episode, you’ll…