Topic
Client Relations
1,404 published works
Horizons
The essential CRM features driving success in investment banking
By Colin McKee
In investment banking, client relationships and deal pipelines move fast. Success hinges on capturing intelligence, reducing compliance risk, and making sure every banker has access to the right data at…
The Attorney Marketing Center
The attitude of a successful lawyer
By David Ward
You’ve given them the information. Answered their questions. Handled their objections. But the prospective client still decides not to hire you. Is there a way to turn their “no” into…
Horizons
Rescue your data from silos and unlock the value of your client relationships
By Colin McKee
The hidden threat towards your firm’s most valuable asset Professional services firms often declare that relationships are their greatest asset. Yet walk into any accounting or consulting firm, and you’ll…
The Social Media Butterfly
The Easy Business Development Habit That Builds Relationships, Reputation and Revenue
September always feels like a turning point. Summer distractions fade, people settle back into routines and work picks up again. It’s easier to get someone on the phone, to schedule…
Fretzin Blog
Ral West: Business Growth Through Delegation, Automation, and Client Clarity
In this episode, Steve Fretzin and Ral West discuss: The importance of measuring and tracking the right business metrics The challenges and necessity of delegation for growth Using automation and…
The Social Media Butterfly
A Fall Reset for Business Development: How Lawyers Can Strengthen Relationships and Grow Their Practice
There’s something about fall that feels like a fresh start. Summer distractions fade, people settle back into routines and clients start thinking about what’s next. For lawyers, this is one…
Fretzin Blog
Selling Without Being “Salesy”: Ethical, Consultative Approaches
Why does the word “sales” make so many lawyers uncomfortable? Steve Fretzin explains that lawyers often associate sales with negative experiences—being pressured into buying something they did not need or…
Legal Marketing Blog
Do Legal Awards Actually Matter to Clients?
By John Hinson
Legal awards are everywhere. Super Lawyers, Best Lawyers, Rising Stars—there’s a badge for just about everything. It’s easy to feel like you need one to prove your worth. But here’s…
Fretzin Blog
BE THAT LAWYER LIVE Part 2: Building Lasting Client Relationships Through Authenticity and Consistency
What separates lawyers who struggle from those who thrive? In this special Part 2 of Be That Lawyer Live, you’ll discover how our guests integrate authenticity, focus, and thought leadership…
The Social Media Butterfly
How to Build Stronger Business Relationships That Leads to New Work
Business development isn’t an exact science. Still, many lawyers and professionals approach it like a checklist. They create a plan, send a few outreach emails, follow up and expect results…