Topic
Lead Generation
323 published works
The Rainmaker Blog
How to Turn Your Legal Knowledge Into a Powerful Law Firm Marketing Tool
Education-based marketing is one of the most powerful tools at the disposal of lawyers. There is a great amount of basic information you know about your practice area that prospects…
The Rainmaker Blog
Phoenix Legal Networking Group August 24: A Check-Up From the Neck Up
We are coming into the final stretch of 2011...are you generating more leads and referrals now than you were in the spring? Are you achieving the goals you set for…
The Rainmaker Blog
Free Webinar Tomorrow on Lead Generation Strategies for Attorneys
Lead generation should be at the top of the “To Do” list for every small law firm owner and solo practitioner. And it is probably one of the most frustrating…
The Rainmaker Blog
Free Law Firm Marketing Webinar: Lead Generation Strategies for Attorneys
Happy St. Patrick’s Day! Do you need the luck of the Irish to find quality leads? Does it seem equally hard to convert your prospects into paid clients? Then you’ll…
The Rainmaker Blog
Legal Marketing: Best Practices for Generating Leads
Earlier this year, inbound marketing software company HubSpot released a study of lead generation best practices from an analysis of 1,400 small and mid-sized businesses. The findings are equally applicable…
The Rainmaker Blog
Social Media Marketing for Law Firms: LinkedIn #1 for B2B & B2C Marketers
LinkedIn, Twitter and Facebook dominate the social media marketing landscape for both B2B and B2C marketers, according to a new study just out from KingFish Media, HubSpot and Junta42: The…
The Rainmaker Blog
Good legal marketing needs a strong lead flow system
Previously I addressed how vital your law firm marketing system is to the success of your legal marketing plan. Your lead flow system is the next logical step in the…
The Rainmaker Blog
Marketing For Lawyers – Mistakes Attorneys Make-and How to Avoid Them, Mistake #7 Part 2
MARKETING MISTAKE 7 Part 2: Not Using Marketing to Support Sales To explain in more detail how to avoid this mistake in your law firm marketing, I would…
3 Geeks and a Law Blog
Twitter Really Can Get You Legal Business. Well, If They Pay…
By Lisa Salazar
I have a real-life success story with Twitter: I actually called a lawyer that I met on Twitter to discuss a legal issue. Really. The back story: @kentnewsome and I…
The Rainmaker Blog
The Value of “Opt In” to your Law Firm Marketing Strategy
In my last post, I talked about the value of “Opt Out” in law firm marketing. Its value in law firm marketing is in narrowing your prospective client list to…