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Marketing

1,548 published works

  1. Grow Law

    11 Family Law Marketing Ideas: Divorce Your Old Marketing Strategies

    By Sasha Berson

    1. Go Digital with a High-Performance Family Law WebsiteYour family law firm’s website is your digital identity. As all your marketing efforts lead back to it, your site must be…

  2. Fretzin Blog

    Elise Buie: Numbers Plus Narrative in Building a Healthier Law Firm

    By Steve Fretzin

    In this episode, Steve Fretzin and Elise Buie discuss: Using data-driven decision-making to manage and grow a modern law firm Redefining work-life integration and employee well-being within professional culture Building…

  3. The Attorney Marketing Center

    Marketing without the hype

    By David Ward

    Some attorneys resist using certain types of marketing, e.g., blogging, advertising, or email, because they don’t want clients or colleagues to see them as “needing” business and think less of…

  4. The Attorney Marketing Center

    Do you know your numbers?

    By David Ward

    Many lawyers don’t hit their marketing goals because they don’t set the right ones. They decide how many new cases or clients they want to bring in for the month,…

  5. Legal Marketing Blog

    Planning for Growth vs. Survival in Your Marketing Strategy

    By John Hinson

    Some law firms are constantly in scramble mode, hustling to find the next client, plugging holes in their calendar, and hoping something sticks. Others have more of a system in…

  6. The Attorney Marketing Center

    The real reason you’re not doing more marketing

    By David Ward

    You know you should do more marketing, but you don’t. Why? It’s not because you don’t know what to do or how to do it. You’re smart; you can learn. …

  7. 2Civility Blog

    5 Social Media Metrics That Actually Matter for Lawyers

    By Marin McCall

  8. VIP Marketing Blogs

    The Ultimate Guide to Personal Injury Law Firm Marketing in the USA

    By Eric Elliot

    Personal injury law is one of the toughest areas to compete in. Dozens of firms spend heavily to win the same cases. Clients move fast; they often choose the first…

  9. Grow Law

    Law Firm Business Development: 8 Tips Your Competitors Pray You Never Use

    By Sasha Berson

    Newsflash: You're not missing clients because of your skills.It's your systems (or lack thereof) that are the problem.In 2025, law firm business development is vital. It’s the process of attracting…

  10. California Employment Law Report

    Five Takeaways from Rory Sutherland’s Alchemy

    By Anthony Zaller

    Over the summer, I like to expand my reading list into different topics. This year I discovered Rory Sutherland and his book Alchemy: The Power of Ideas That Don’t Make…