Topic
Marketing
1,558 published works
Omnizant Legal Marketing & Web Design Blog
The Marketing Rule of 7 and Your Law Practice
Failing to capture prospective clients’ attention can mean lost opportunities and diminished revenue. The solution? Consistent visibility and strategic engagement. The “Rule of 7” is a classic marketing principle that…
Omnizant Legal Marketing & Web Design Blog
“Maintenance SEO” for Law Firms Doesn’t Exist
You’re ranking so well in the SERP that you don’t need to gain ground. But how do you hold your winning position? Not by sitting back on your laurels. It’s…
Red Clover Advisors Blog
Red Clover Advisors and Forum Celebrate Silver Win in International Website Competition
October 10, 2024 Red Clover Advisors, a leading privacy management consultancy and certified Women’s Business Enterprise (WBENC), is proud to announce that we, along with Forum Communications, a full-service marketing…
VIP Marketing Blogs
Is Your Law Firm Ready for Growth? Avoid Marketing Without Structure
By Eric Elliot
In my conversations with law firm owners over the years, there's been one recurring theme: Everyone wants the best creative campaigns, top-tier marketing, and, of course, to bring in the…
The Social Media Butterfly
How to Turn Visibility Efforts into New Business: From Content to Clients
Investing in visibility activities like conferences, thought leadership articles, blogs, podcasts and social media is a critical part of building your brand. But what happens after that? How do you…
Harrington Communications Blog
From Content to Client Touchpoint
If you’d like to receive more content like this, join 4,800+ other lawyers and legal marketers who subscribe to my Legal Growth email newsletter here. Lawyers who are working to…
Lawyer Meltdown
Are You Making These Google Business Profile Mistakes?
By Allison Johs
Did you know that there are some things that you are prohibited from including in a Google business profile post? Continue reading and skip video Two Things Not to Put…
ComplexDiscovery
Harnessing the Power of Generative AI to Transform Marketing Teams: One Legal Tech Example
By Rob Robinson
Editor’s Note: This article explores the impact of Generative AI (GenAI) on marketing, particularly within HaystackID, a leader in legal tech and compliance. Recently featured in an EDRM podcast hosted…
The Social Media Butterfly
Mastering the Art of Moderating a Panel
As a lawyer, you’re likely no stranger to speaking in front of people, but moderating a panel brings a unique set of challenges. You’re not just speaking—you’re guiding the conversation,…
Legal Marketing Blog
A Simple Social Media Hack for More Engagement
By John Hinson
If there's one thing that a lot of law firms (and small businesses in general) lack on social media, it's engagement. This is particularly frustrating since all of the biggest…