Cordell Parvin Blog

Developing the Next Generation of Rainmakers

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Before we get started, I want to encourage you to sign up for the FREE 12 months Lateral Link Rainmaker Client Development Series I will be teaching and coaching starting on May 9. I’ll let you know the time for sure, but right now it is tentatively scheduled for noon EDT,  9AM PDT. I coached over 1500 lawyers in the United States and Canada. The one thing virtually every one of them shared in common…
Before I get started, I have a major announcement. As you know, I started doing legal recruiting with Lateral Link in 2018. Now, Lateral Link has given me the opportunity to bring my client development teaching and coaching to a national audience. Over the next 12 months, I will be presenting live webinar programs each month on client development. The webinars will also be recorded and be available to view and download. I want to…
Did you watch it on Sunday? Many golf experts said Tiger Woods would never win another major. Sports Illustrated called it: Golf’s Greatest Comeback Ever.  Even if you don’t care about golf, I urge you to read the article from the beginning to the end.  The New Yorker article: Tiger Woods Makes a Comeback for the Ages is also worth reading. None of us can compare a comeback in our legal career to what…
What do you suppose was the most frequent coaching agenda item I received from lawyers I coached? It was managing time. Lawyers said to me: “I do not have time to do my billable work, client development and still have a family life.” Since the lawyers I coached asked the question time and again, that topic is likely on your mind as well. Some time ago, I listened to a Harvard Ideacast titled: Are You
Yogi Berra said it well: “If you don’t know where you are going, you might wind up someplace else.” I would say: “if you don’t know what you want out of your life, you might wind up unfulfilled.” A few years ago I spoke at a Texas Young Lawyers Association (TYLA) event. I began by asking the lawyers who attended: “How many of you are totally satisfied with your career and life?” Only a few…
I want to write a few posts that focus on career success and life fulfillment. Over many years I studied and personally experienced my own definition of career success and life fulfillment. While each of you is unique, there are certain principles that apply to all of you. So, let’s get started. Have you taken responsibility for your career success? You are responsible for creating the career and life you desire. Your firm is not…
Are you interested in setting dynamite goals, but don’t know where to start? Here are a list of questions you can ask yourself. The Who Questions: Who is important in my life? Who do I want to benefit from what I am doing? The What Questions: What are my strengths? What are my challenges? What do I want to accomplish? What do I want to learn? What do I want to experience? What contribution do…
Learn about their business and their industry at your expense. Identify needs of client and services that have a high impact on the client’s ability to achieve its goals and become expert in those services. Ask clients to identify their objectives before beginning work and then offer a plan to achieve those objectives. Place lawyers in clients’ offices so they can truly know the clients’ needs, wants and desires. Conduct seminars and workshops for clients.…
If you have been a long time reader, you know lawyers I have coached write guest posts. Melissa Lyon has written several guest posts. Here is her latest. I took many valuable lessons with me from my client development coaching with Cordell – one of those lessons was the importance of sharing *takeaways* from books that truly influence you. This tool allows us insight into what another person finds important in a book, but also…
I read a scary American Lawyer article the other day. The Next Recession Could Cost 10,000 Lawyers Their Jobs.  You need to read the entire article, but here is a quote I found interesting: Over the past five years the average Second 50 firm increased its equity partner leverage from 2.6 to 3.0. It’s noteworthy that the increase came primarily through increasing the number of nonequity partners and “other lawyers,” which captures both staff attorneys…