The Social Media Butterfly

Stefanie Marrone on brand, market trends and social media

Blog Authors

Latest from The Social Media Butterfly

You Need to Know About These New LinkedIn Enhancements to Company Pages

By Stefanie M. Marrone on August 16, 2019

In what is the very best news in the entire world for those of us who manage LinkedIn company pages, you can now edit posts from your mobile device! This is a long overdue enhancement to the platform. It will make it easier to update your page and regularly post updates, generating more engagement from your followers. Also, now when individuals connect with you on LinkedIn, they are immediately also offered the opportunity to follow…

The Social Media Butterfly

Why You Should Be Kind to Everyone, Always

By Stefanie M. Marrone on August 15, 2019

It’s important to remember that you should be kind to everyone, because every industry is incredibly tight knit. Also, everyone is a potential referral source, or someone who could potentially hire you or recommend you for a job. You never know who knows who, and just like everyone checks you out online, people also ask around informally about you too. So the next time you get a cold call or a cold email, be nice.…

The Social Media Butterfly

A Quick LinkedIn Action You Can Take on Your Commute Home to Bolster Your Professional Network

By Stefanie M. Marrone on August 14, 2019

Something so easy that you can do on LinkedIn on your commute home or when you have a few extra minutes to bolster your LinkedIn network is to peruse the connections of your close contacts on LinkedIn. Why? Because you may have forgotten to add certain important connections to your LinkedIn network who are connected to people you know well. By going through the connections of these close contacts you will likely be able to…

The Social Media Butterfly

How to Forgive Yourself and Become a Better Version of Yourself

By Stefanie M. Marrone on August 8, 2019

This social media butterfly hasn’t felt so social lately because she had a tough month due to the breakup of a relationship that she thought would be forever and the unfortunate parting of ways wiith certain friends during a breakup. As a result, she’s been taking a really long hard look at herself and working on fixing things personally and professionally – sometimes a personal crisis can serve as the catalyst for making real, positive,…

The Social Media Butterfly

How to Be a Better, Kinder Professional

By Stefanie M. Marrone on August 8, 2019

I’ve been writing a lot about being kinder and had a few more ideas on how to be a better, kinder professional. It will benefit you and those around you immensely – I believe that kindness is contagious. Let’s all do our part to be nicer to each other in and out of the workplace. Find your tribe Support and lift up others Be a role model Don’t gossip Help an overwhelmed colleague Lend an…

The Social Media Butterfly

How to Create a Client-Centric Mindset at Your Firm

By Stefanie M. Marrone on August 5, 2019

As a legal marketing professional, your job is to aid lawyers to identify ways in which your firm can add value to a client/contact and solve an issue that they have, or better yet, will have. This type of dedicated and proactive client service will enable your firm to be an exceptional legal service provider – and if successful – to be viewed also as a trusted business advisor. Here are eight ways to adopt …

The Social Media Butterfly

Should I Accept a LinkedIn Request from Someone I Don’t Know or Don’t Know Well?

By Stefanie M. Marrone on July 31, 2019

I get a lot of questions on whether to accept a LinkedIn connection request from someone you don’t know well or don’t know at all. My thoughts on this is that if you’re not sure whether you should connect with someone on LinkedIn, ask yourself “What will this connection add to my professional and personal fulfillment goals? If you believe they are a valuable connection and that you actually want to see their posts, then…

The Social Media Butterfly

40 Ways to Incorporate Kindness into Your Every Day

By Stefanie M. Marrone on July 25, 2019

A wise friend of mine always says that I should assume good intent with everyone with whom I come into contact. I try to do this instead of making snap judgments and reacting in the moment, but it isn’t always easy to practice in real life. For example, a couple of weeks ago I accidentally bumped someone with my ginormous handbag on the NYC subway. Her response was, well let’s just say not very nice…

The Social Media Butterfly

How Get Out of Your Own Way and Find Success

By Stefanie M. Marrone on July 23, 2019

Sometimes in life, our greatest obstacle is ourselves. There’s U2 song that’s always resonated with me called “Get Out of Your Own Way” because so many of us, myself included, engage in self-sabotaging behaviors that undermine our success professionally and personally. First off, getting out of your own way means that your thoughts, habits, beliefs, personal issues and actions are holding you back from being truly successful. In essence you’re sabotaging yourself and engaging in…