Topic
Business Development
1,459 published works
The Social Media Butterfly
Why So Many Lateral Partners Struggle With Business Development After Moving Firms
One statistic in a recent Passle survey really stood out to me: 100 percent of firms surveyed reported struggling to transfer the book of business from an incoming lateral partner.…
The Attorney Marketing Center
It’s simple
By David Ward
Building a successful practice isn’t easy. There are no shortcuts or hacks. Even if you have a lot of money and experience, even if you’re very good at what you…
Legal Marketing Blog
The New Role of FAQs in Legal Marketing
By John Hinson
There was a time when FAQ pages felt like filler. A handful of basic questions. Short answers. Maybe something added at the end of a website build because it seemed…
Fretzin Blog
Rob Hanna: Why Lawyers Must Embrace Content, Community, and Brand to Stay Relevant
In a world where technology and AI are reshaping legal services, simply doing great work is no longer enough. In this episode, you’ll learn how leveraging content, personal brand, and…
Fretzin Blog
Relationship-Driven Business Development for Lawyers
By Steve Fretzin & Jason Stiehl Why relationships, not selling, are the real driver of law firm growth If you ask most lawyers what they think about business development, you…
Enlightened Rainmaking
Death to the Finder/Minder/Grinder Mentality – 13 Years Later
By Jaimie Field
Thirteen Years Later In 2013, wrote an article calling for the end of the “Finder, Minder, Grinder” mentality in law firms. At the time, it felt provocative – almost like…
Fretzin Blog
Relationship Based Marketing Strategies for Law Firms
By Steve Fretzin & Dillon Zwick The science of relationships, and why lawyers who stop selling start winning If you ask most lawyers what they think about business development, you…
GT TechVenture Views
What My Defense Tech Clients Are Teaching Me About Business
Competing in the defense sector isn't about chasing every opportunity — it's about disciplined analysis, strategic alignment, and operational readiness. The companies that perform well over time are those that…
Fretzin Blog
Dillon Zwick: The Science of Relationships and Business Development for Lawyers
Most lawyers treat networking like a necessary evil, but what if you approached it as a science of human relationships instead of sales? In this episode, you’ll learn how to…
Agricultural Law & Rural Practice | Solo Small Firm & General Practice Section
Hall Render Named to BTI Super Listener A-Team 2026 List
By Hall Render
Hall Render has been recognized by BTI Consulting Group as a member of the BTI Super Listener A-Team 2026, which honors law firms that clients identify as excelling in business…