Topic
Client Relations
1,404 published works
Legal Marketing Blog
Seek Client Feedback For The Right Reasons
By Tom Kane
Although I believe that law firms will gain more work from clients because they seek feedback on how they are doing, that cannot be the reason for undertaking such a…
Legal Ease Blog
What Have You Done for your Clients Lately?
If you accept that 80% of your business comes from 20% of your clients, and that it's easier to get more work from existing clients than it is to get…
Business and Commercial
Trust. Earned Or There Until Lost?
By Patrick Lamb
I have frequently used a pair of boots to illustrate the notion of perspective. Boots are one thing is you're wearing a nice pair of broken in boots, quite another…
Business and Commercial
Clients schmients. Do Firms Really Care About Their Clients?
By Patrick Lamb
Suzanne Lowe of Expertise Marketplace reports here on the results of work by Patrick McKenna. Here are three findings regarding law firms and their use of client teams: 63% of…
Legal Marketing Blog
Why Aren’t Law Firms Talking To Their Clients More
By Tom Kane
An article (available to Association of Corporate Counsel members) by Susan Jacobsen that appears in the April 2008 issue of ACC’s “Hands On” addresses some “Lessons for Law Firms” as…
Legal Ease Blog
Guest Post – Cheryl Stephens: Increase Client Confidence with Plain Language
Since clients are the most important people in your practice, it makes sense to ensure that they understand you. Cheryl Stephens, of Building Rapport, the plain language blog, is a…
The Legal Watercooler
Client Service: It’s about them, not you
We (attorneys and legal marketers) are so ready to pounce and make the kill. Bring in that new client, new matter, or new case. Yes! We won the beauty contest.…
Legal Marketing Blog
How to Build Long-Term Relationships
By Tom Kane
Whether you are trying to build a relationship after landing a new client, or to enhance existing client relationships, there are effective things a lawyer can do to accomplish both.…
Other
Lake Wobegon Effect Alive And Well
By Patrick Lamb
"It turns out that managing the relationship between in-house counsel and law firm attorneys is a lot like dating ...." Ughhh. I had just eaten dinner. But with that…
Legal Marketing Blog
Now, More Than Ever, Talk With Your Clients
By Tom Kane
Two recent surveys really point out how important it is for law firms to stay very close to their existing clients. Not only by communicating constantly, but seeking feedback on how…