Topic
Client Relations
1,404 published works
Legal Talk Network
Law Firm Pricing – What Will People Pay For?
By Paige Locke
Law firm pricing is one of the most important aspects of running a legal practice, and is one of the most important factors to potential clients. So why don’t lawyers…
Enlightened Rainmaking
Rainmaking Recommendation #266: There’s No Such Thing as a Former Client
By Jaimie Field
In the last Rainmaking Recommendation, I discussed seven reliable ways to build your book of business. One of the ways was to contact your former clients. But, what I didn’t…
The Attorney Marketing Center
The simplest path to loyal clients
By David Ward
How much is a loyal client worth to you? I’m talking about the client who hires you for all their legal work, regularly sends you referrals, shares your content, promotes…
The Attorney Marketing Center
Lose it or use it
By David Ward
Yesterday, I threw down about what to do to get your clients to fall in love with you. But there are also things you might need to stop doing. Things…
Fretzin Blog
Jeremy Streten: Relationship Building and Cross Marketing
In this episode, Steve Fretzin and Jeremy Streten discuss: The business lifecycle of every business. Building relationships with your clients. Thinking about what is in it for the other person.…
Horizons
The rule of 5: Expanding practice and service areas to increase client loyalty and drive revenue and profitability
Once the long-standing rule of thumb in the legal industry, the Rule of Three — which refers to mapping out a strategy to engage clients in at least three practice…
The Attorney Marketing Center
Stop talking and sign me up
By David Ward
You’re sitting with a prospective client, discussing their situation. You describe the options, risks, and benefits of each solution and answer their questions. You can tell they’re interested, but when…
Prodonovich Advisory Insights
Stop Trying to Delight Clients
‘Delighting' clients is a goal that puts Herculean pressures on professionals, offers low marginal value to clients, and increases costs of doing business. So what to do?When I speak with…
Horizons
Lightfoot, Franklin & White selects OnePlace Marketing & Business Development to drive strategic growth
By Ali Robinson
National firm will modernize business development strategies using relationship intelligence to accelerate revenue and market share growth PALO ALTO, Calif. — June 7, 2022 — Intapp (NASDAQ: INTA), a leading provider of…
The Attorney Marketing Center
Selling legal services, et. al.
By David Ward
Let’s clear this up once and for all: Lawyers sell legal services. There, I said it. It doesn’t make you a salesperson, but you can’t deny the fact that when…