Topic
Client Relations
1,407 published works
The Rainmaker Blog
Rainmaker Retreat Q&A: What Attorneys Need to Know About Referrals, Testimonials, Social Media, Online Marketing and More (3 of 3)
At every Rainmaker Retreat – our two-day law firm marketing intensive – I answer a lot of questions that are top-of-mind for attorneys across the country. And it’s probably more…
Legal Marketing Blog
Send Printed Holiday Cards, Not E-cards
By Tom Kane
The matter of whether to send printed holiday cards instead of e-cards is one that I feel very strongly about. It is not unlike my view about sending handwritten Thank…
Cordell Parvin Blog
Little Things Matter: Listen and Respond
You might be surprised at how little things can make a big difference in your relationship building. As shown in the story that follows, simply asking questions, listening and doing…
Cordell Parvin Blog
One Very Important Tip: Choose Words Carefully When Speaking to Clients
As we close in on the 50th anniversary of President Kennedy's assassination, I want to remember his life rather than his death. His speechwriters had a way with words, and…
The Rainmaker Blog
How to Stay Connected with Clients
How much business have you lost because your clients simply aren't aware of the various services your law firm can provide? Don't take referral relationships for granted. Finding another high-quality…
Legal Marketing Blog
Marketing Includes Handling an Angry Client
By Tom Kane
As the saying goes you can't win ‘em all. Some cases or transactions are not going to end well. Don’t beat yourself up over it. That doesn't mean that you…
Cordell Parvin Blog
Client Development: 5 rules you can follow to be more valuable to your clients
A lawyer I coached several years ago sent me this email with rules she had set for herself to better serve her clients. I hope that every year I can…
The Rainmaker Blog
Reconnect with Your Top Clients Now
Many of us are so busy trying to find new leads that we forget about the best source - our past clients. This year, when business demands slow as they…
Legal Marketing Blog
What’s Important to Your Client – Today?
By Tom Kane
If you don't know you're not paying attention. Further, you probably are not communicating with them often enough. Since communications is the biggest problem in all phases of life, it…
Cordell Parvin Blog
Is your law firm using blogs and social media to do this?
What is the first goal of your law firm's blogs and use of social media? I suspect for most law firms the goal is to attract new clients. I contend…