Topic
Search engine optimization
760 published works
The Rainmaker Blog
SEO Efforts a Bust? Here are 10 Reasons Why
Originally published on March 8, 2019, and updated on Oct. 1, 2019: You know the importance of digital marketing for law firm business development. You realize that much of your…
Kirk Stange on Law
What’s the trust of your webpage?
Search engine optimization is important to the visibility and ranking of a law firm webpage. There are many factors that go into how a law firm webpage ranks. Further, the…
Lawyerist
Podcast #243: Audience, Attention, and SEO, with Rand Fishkin
In this episode with Rand Fishkin, we talk about Moz, Rand’s book, Lost and Founder, and SparkToro. We go back to the basics about SEO on this podcast, and also…
Lawyerist
Podcast #243: Audience, Attention, and SEO, with Rand Fishkin
In this episode with Rand Fishkin, we talk about Moz, Rand’s book, Lost and Founder, and SparkToro. We go back to the basics about SEO on this podcast, and also…
LawLytics Blog
Google’s E-A-T and Your Law Firm’s Website
Google has certain criteria to ensure that it’s able to provide the best possible results for search queries. Part of that criteria is represented by the acronym E-A-T: Expertise, authoritativeness,…
Mike McBride Online
Linked: Now, more than 50% of Google searches end without a click to other content, study finds
By Mike McBride
I was just talking about Seth Godin talking about Google earlier this week, and their efforts to show you something in the search results, without letting you leave, so that…
Jaffe Blog
How to Conduct a Basic SEO Checkup
By asingles
When was the last time you gave your website an SEO checkup? Considering that somewhere between 70% and 80% of your website traffic comes from search results, making sure your…
The Right Coast
Google s Manual Interventions in Search Results – Mike Wacker – Medium
Google CEO Sundar Pichai was summoned to testify in front of the House Judiciary Committee on December 11, 2018. This hearing spanned many topics, including Google s alleged bias against…
Muse Communications Blog
Smaller Law Firms Will Benefit from Google’s Site Diversity Change
Earlier this month, Google announced a “site diversity change,” creating a window of opportunity for smaller law firms that have struggled to claim space on the first page of search…
Jaffe Blog
What Does SEO Look Like?
More than half of the visitors to your website come from organic search. This means that if you think about your website as the digital equivalent of your brick-and-mortar office,…