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Business Development

1,458 published works

  1. The Social Media Butterfly

    How to Create Client Meeting Briefings Lawyers Will Actually Use

    By Stefanie M. Marrone

    Law firm marketing and business development teams put a tremendous amount of work into preparing lawyers for meetings with clients and prospects. They research the company, review recent news, look…

  2. Fretzin Blog

    The Power of Community: Why Lawyers Should Stop Building Business Alone

    By Steve Fretzin

    Why Do So Many Lawyers Feel They Must Handle Business Development Alone? Many lawyers believe they can manage business development independently due to their intelligence and past successes in law…

  3. Canadian Lawyer Mag

    Aird & Berlis names Stefanie Holland chief growth officer

    By Canadian Lawyer Mag

    She will oversee the firm’s business development, marketing, and communications functions

  4. The Social Media Butterfly

    How Law Firms Can Turn League Table Rankings Into Business Development Opportunities

    By Stefanie M. Marrone

    Law firms put a tremendous amount of work into league table submissions and rankings. Deals are tracked, data is collected and checked, submissions go through multiple rounds of review and…

  5. Fretzin Blog

    Turning Pressure into a Privilege in Legal Networking

    By Steve Fretzin

    Turning Legal Networking Pressure into a Business Development Advantage By Steve Fretzin and Laurin Johnson For many lawyers, networking feels like an obligation rather than an opportunity. They attend events,…

  6. Fretzin Blog

    Laurin Johnson: Turning Pressure into a Privilege in Legal Networking

    By Steve Fretzin

    Feeling like you’re “doing all the right networking” but not seeing any real business come in? In this episode, Laurin breaks down how lawyers can move beyond just showing up,…

  7. PracticePanther Blog

    How Law Firms Use CRMs for Business Growth

    By PracticePanther

    If you’re looking for ways to grow your practice without pushing your team to its limits, the answer may already be sitting in your tech stack. Few factors have as…

  8. Rush on Business

    Is Your Franchisor Strong Enough to Support Your Franchise?

    By Rush Nigut

    Learn how to evaluate a franchisor’s financial health, outlet turnover, support capacity, and FDD Items 3, 4, 20, and 21 before investing.

  9. Business of Law

    Referrals Run On Borrowed Trust: Eight Questions Your Colleagues Ask Before They Refer You

    By Sue-Ella Prodonovich

    By Sue-Ella Prodonovich | August 2026Key takeaways• An internal referral is a bonus, not an entitlement. Your colleague lends you their standing and expects it back intact.• Colleagues judge how…

  10. Prodonovich Advisory Insights

    Partners Behaving Badly: A Working List of Referral Sins

    By Sue-Ella Prodonovich

    By Sue-Ella Prodonovich | August 2026Key takeaways• An internal referral is a bonus, not an entitlement. Your colleague lends you their standing and expects it back intact.• Colleagues judge how…