Topic
Client Acquisition
437 published works
The Attorney Marketing Center
The biggest sin in marketing legal services
By David Ward
There are a lot of ways to go wrong in your marketing. Here are just a few: Wasting time or money on strategies that aren’t working Shotgun marketing: trying to…
Kirk Stange on Law
Do’s and Don’ts of initial consultations
Initial consultations are critical to the success of any law firm. The reality is that law firms that want to thrive and succeed need to put their best foot forward…
AppearMe Blog
AppearMe is the Only App Freelance Attorneys Need to Find Clients
By Publisher
You are a freelance lawyer! And you want to get more clients. Well, AppearMe just might be the app you’ve been looking for. AppearMe is […] The post AppearMe is…
The Attorney Marketing Center
No list, no problem
By David Ward
What can you do if you want to get your name in front of prospective clients but you don’t have a list? What can you do if you want to…
The Attorney Marketing Center
Patience
By David Ward
You didn’t sign up any new clients today. You didn’t settle any cases or close any deals. You didn’t deposit any money. Bad day? Not necessarily. Robert Louis Stevenson said,…
Kelchen Consulting Blog
Don't Settle for Snake Oil: Learn Where Your Clients Come From
People in general, and lawyers especially, like to know how things work. We all worry that “kids these days” don’t know that the food on their plates isn’t magically generated…
The Attorney Marketing Center
I need to think about it. . .
By David Ward
Ever have a prospective client tell you they’re not ready to sign up, they need “to think about it”? How do you respond? Do you say something like, “No problem.…
The Attorney Marketing Center
Motivation follows action (not the other way around)
By David Ward
YOU: I want to bring in more clients; I’ve made a list of 18 things I could do but I’m not motivated to do any of them. Do you have…
Cordell Parvin Blog
Why Giving Valuable Content Away Will Attract Clients
You have content you created that you could give away in blogs, articles, and presentations. You may wonder whether you are "giving away" too much. Lawyers I coached asked me:…
Smokeball Blog
Where do clients “come from?” Tips for client acquisition
This month, we’re offering a series of blog posts and a free webcast all focusing on simple, actionable strategies firms can put in place to kick start their digital marketing plan.…