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Lead Generation

323 published works

  1. The Rainmaker Blog

    The 3 Key Areas Every Law Firm Needs to Focus On

    By Stephen Fairley

    At our Rainmaker Retreat in Orlando last weekend, we spent some time talking about the three key areas that every law firm needs to focus on: Lead Generation: more people…

  2. Real Lawyers Have Blogs

    7 strategies to generate better law firm leads

    By Kevin O'Keefe

    Lee Frederikson, Managing Partner, Strategist and Growth Expert at Hinge, shared seven strategies for generating good accounting leads in a post earlier this week. Staying with what you may have done…

  3. The Rainmaker Blog

    Law Firm Marketing: How to Build a Targeted Mailing List

    By Stephen Fairley

    When it comes to reaching out to potential clients on a consistent basis, few law firm marketing tools can match the success rate of e-newsletters. However, before you can engage…

  4. The Rainmaker Blog

    Learn How to Increase and Convert Leads at a Rainmaker Retreat

    By Stephen Fairley

    Do you need to learn more strategies for increasing the number of leads for your law practice? Did you know there are five stages in the lead conversion process, and if…

  5. The Rainmaker Blog

    Labor Day Special: 50% Off Our “5 Internet Marketing Mistakes Your Law Firm Can’t Afford To Make” Webinar

    By Stephen Fairley

    The Internet is one of the most cost effective lead sources for today’s attorneys. This fast-paced on-demand webinar provides all the details on how 7-figure attorneys are using the internet, search…

  6. Zen and the Art of Legal Networking

    Blogging for Clients: How Online Relationships Lead to Real-World Clients (A Re-cap) Part III

    By Lindsay Griffiths

    After sharing all of their valuable content with us, Kevin and Lee were happy to answer some questions from the audience.  What's the correlation of a strong brand with online…

  7. The Rainmaker Blog

    How to Nurture Leads for Better Conversion Rates

    By Stephen Fairley

    Research shows that companies that are good at nurturing leads enjoy 50% more sales at a 33% lower cost than companies that put no effort into lead nurturing. This infographic…

  8. The Rainmaker Blog

    Firms That Post Blogs to Social Media Get 50% More Leads

    By Stephen Fairley

    If you’ve ever attended a Rainmaker Retreat, you know how much we talk about using a law firm marketing blog as the hub of your online marketing efforts, and the…

  9. The Rainmaker Blog

    Law Firm Marketing: How to Nurture Leads To Dramatically Increase Conversion Rates

    By Stephen Fairley

    The 2012 Lead Generation Benchmark Report by MarketingSherpa, which studied almost 2,000 business organizations to identify key industry trends for generating high quality leads, has found that organizations that nurture…

  10. The Rainmaker Blog

    Learn New Strategies for Lead Generation, Internet & Social Media Marketing at California Solo & Small Firm Summit, June 21-23

    By Stephen Fairley

    This Thursday, June 14, is the pre-registration deadline for the upcoming California Solo & Small Firm Summit on June 21-23 at the Renaissance Long Beach Hotel. You can register online…