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Marketing

1,558 published works

  1. Zen and the Art of Legal Networking

    ILN Business Development Webinar Series: Review of Six Ways to Increase Results from Your Limited Marketing Time

    By Lindsay Griffiths

    In coordination with Jim Hassett of LegalBizDev, the ILN put together a series of five educational webinars available to member firms on a monthly basis, starting in January of 2009.…

  2. Best Practices Construction Law

    Nametag Scott: Best Practices for “Marketing Awesomeness”

    By Matthew DeVries

    Yes, he actually said that ... Marketing Awesomeness!  "Nametag Scott" is an entrepreneur, author, speaker, blogger and consultant.  Here is a short video about how Scott Epstein got into the nametag-writing-speaking-marketing business. What does…

  3. Game Counsel

    Branded: Product Placement and Video Games

    By Sheppard Mullin

    Video games and feature films have a lot in common. Both tell stories and have exciting visuals and music. Although one is "interactive", recent Blu-ray HD discs are now turning…

  4. The Trademark Blog

    Twitter CEO On Authentication Of Names Of Twitter Commercial Accounts – Should Twitter Charge or Should Twitter Pay?

    By Marty Schwimmer

    From a WSJ interview between Walt Mossberg and Twitter CEO Evan Williams and co-founder Biz Stone. Mossberg had asked Williams about whether commercial accounts on Twitter would be a good…

  5. The Legal Watercooler

    A New Legal Marketing Game Plan

    By Heather Morse

    Our friends over at The Rainmaking Blog have begun a series, Changing the Rules of the Game (Rules #1 & #2), and I couldn't agree with them more.Legal marketing, today,…

  6. D.C. Medical Malpractice Blog

    Small Gifts from Drug Companies Found to Influence Doctors

    By Regan Zambri & Long

    Results from a study recently published in the Archives of Internal Medicine suggest that the size of a gift from a pharmaceutical company to a doctor doesn't seem to make…

  7. Real Lawyers Have Blogs

    LMA Programs next week in Seattle, Portland

    By Kevin O'Keefe

    I'll be speaking next week at two events put on by the Northwest Chapter of the Legal Marketing Association. The topic is "Working a Room in the Digital Age: Social…

  8. Law People

    Seafaring through the Recession of 2009

    By Ronda Muir

    In the April 20, 2009 issue of The New Yorker, James Surowiecki recalls that during the Depression (the one in the 1930s) Kellogg and Post, but primarily Post, dominated the…

  9. Legal Ease Blog

    Help Clients Perceive the Value of Your Service by Serving Them In Unexpected Ways

    By Allison Johs

    Take a look at this post from Scott Gibson of the law firm Gibson Ferrin Riggs on new blog BiziBoom.com about Harry Beckwith's book, What Clients Love: A Field Guide to…

  10. Food Poison Journal

    About Mary Siceloff, Marler Clark Marketing Director

    By Bill Marler

    Mary Siceloff came to Marler Clark after 25  years in advertising, production, and small business marketing.  She ran television commercial production companies in Los Angeles and produced the Academy Award-winning…