Clio Blog

Relationships. Pressing the flesh. Developing new revenue streams. Cross-selling. This is the language of business development, and, much like marketing terminology, it is not familiar territory for most lawyers. As much as I’m prone to preaching about the place for marketing in every firm’s toolkit, biz dev is the other side of the coin. So, let’s talk biz dev. Business development means pursuing strategic opportunities for your law firm through building relationships and…
A call to action (CTA) is a statement designed to spur the reader to action. The most common call to action example is “Buy Now!”, but there are an infinite number of messages and ways to influence your style and tone in a way that best caters to your audience. One thing is certain for all CTAs, however, and that’s the fact that they always contain an action word—usually in the form of a command.…
If you had asked me what it cost to start a law firm in 2012, I would’ve said this: $7,810. Reading over that figure, it seems like a reasonable estimate of a law firm budget: Rent, bar dues, insurance, computer, software, internet access, and other prerequisites are all covered. Boy, was I naive. You see, I took that idea and put it into practice in 2015. And honestly, I had mixed success. I had…
Can there ever be too much of a good thing? Technology is supposed to make life easier, but with so many (useful!) apps available to lawyers, there’s also a risk of actually reducing your productivity while trying to manually keep up. Think about it: Working through multiple apps means tracking several dashboards—all with their own login requirements, alerting systems, and user interfaces. Over the course of your workday, you spend more time than you think…
Happy February from Clio! We’ve got a slew of updates to help you run—and grow—your firm this month. That includes an updated Zapier integration, so you can do more with the tools you love, a new and improved Clio Calendar to make it easier to organize your day, and best of all, Full Text Search, enabling you to quickly and easily find the documents you need. Read on for more detailed updates. Find what you’re…
Every year it seems the pace of life speeds up. The days and months pass by in a blur of deadlines, emails, and stress. There is so much that feels out of our control and this contributes to our sense of anxiety. What is so important in these times is to grasp what is ours to manage and influence, and the most important of these is our own wellness. Members of the legal profession are…