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Client Acquisition

437 published works

  1. Legal Ease Blog

    How New Lawyers Can Get Clients

    By Allison Johs

    I had the opportunity to speak with a law school class this week about how new lawyers can build their law practices and attract new clients. Business development is a…

  2. The Rainmaker Blog

    Free Live Webinar 8/17: Top 10 Ways to Attract New Clients with Legal Video

    By Stephen Fairley

    According to the Pew Internet Project, 78% of adult Internet users watch videos online – on YouTube, their smartphones and on social media networks.  That’s almost everyone. In fact, legal video…

  3. The Rainmaker Blog

    5 Steps to Take Prospects from Lead to Client

    By Stephen Fairley

    Law firm marketing is a full-circle proposition, and should include strategies for not just generating leads, but also managing those leads so they eventually turn into paying clients. Here are…

  4. Cordell Parvin Blog

    Senior Lawyers: Some thoughts…

    By Cordell Parvin

    It's interesting, over the last few years I've thought more about my age. When I was first trying to attract clients, the owners of the construction companies were a minimum…

  5. The Rainmaker Blog

    How to Find More Clients Through Referrals

    By Stephen Fairley

    The top four sources of attorney referrals include: 1.Current and former clients 2. Other attorneys who do what you do (conflict work) 3. Non-competing attorneys 4. Non-attorney professionals We’ve identified…

  6. Cordell Parvin Blog

    Major Question: Why should a client pick you?

    By Cordell Parvin

    Why Should I Recommend You? I want you to pretend for the moment that I can refer business to you. I want you to provide me with the information I…

  7. The Rainmaker Blog

    6 Techniques to Convert Prospects into Paying Clients

    By Stephen Fairley

    Why does someone decide to hire you and not your competitor? Usually it is not how good you are as an attorney, it is how you make clients feel and…

  8. The Rainmaker Blog

    How to Attract Your Ideal Clients

    By Stephen Fairley

    If your practice is struggling with cash flow, it is very hard to turn away any prospective clients who knock on your door. But you are never going to have…

  9. Wills, Trusts & Estates Prof Blog

    Tips On How To Reach Millennials As Clients

    By Gerry W. Beyer

    Studies over and over again indicate that the Millennial generation is harder to reach as a potential customer or client than any generation that came before. They largely eschew trusting…

  10. Zen and the Art of Legal Networking

    Creating Gravitational Pull: How the Very Best Rainmakers Attract Clients

    By Lindsay Griffiths

    Aren't you a lucky group this week, dear readers? I am bringing you TWO guests posts from Eric Dewey of Group Dewey Consulting while I am off for our Regional…