Topic
Client Acquisition
437 published works
Cordell Parvin Blog
10 Selling Mistakes You May be Making
A "weak tie" relationship recommended you to a client. You have a meeting with the potential client lined up. This is your chance to "close the deal." I have been…
The Rainmaker Blog
An Angler’s Approach to Casting for Clients
I love to fish. If I am taking time off, it will most likely be with a rod in my hand and a heart full of anticipation for the ancient…
Law Practice Tips
How to Attract Clients in the Digital Era -Digital Edge Podcast
By Jim Calloway
I thought this was a very nice podcast on a timely topic. I'm just going to repeat much of Legal Talk Network's description of How to Attract Clients in the…
The Rainmaker Blog
How Consumers Look for Lawyers & How to Lead Them to You
Our experience in law firm marketing over the past decade has taught us that most people take a four-step approach when choosing a lawyer: 1. The person gathers general information…
The Rainmaker Blog
How to Solve the Competing-on-Price Problem in Your Practice
Are you being continually forced to compete for clients based on price? If so, then you need to be aware of what is at the root of this problem: chasing the wrong…
The Rainmaker Blog
Lead Conversion Strategies: How to Go From No-Show to No Problem in 3 Simple Steps
One of the most frustrating things for a consumer law firm to deal with effectively is no-shows. You’ve gone to a great deal of trouble and expense to get prospects…
Real Lawyers Have Blogs
Give prospective clients what they want to know about you
When looking for a doctor for me personally or a family member I look for as much information as I can find to evaluate possible doctors. It's the same whether…
The Rainmaker Blog
Facebook for Lawyers: How to Use Targeted Ads to Zero In On Your Ideal Clients
[caption id="attachment_8864" align="aligncenter" width="450"] The editors at SmallLaw awarded the article below as their Pick of the Week![/caption] When is the last time you explored Facebook ads for your law…
Cordell Parvin Blog
Clients: How Many Does it Take to be a Big Success?
When I finished practicing law full time in 2004, I had the fewest number of clients and generated the greatest amount of revenue. Many young lawyers are focused on the…
Amazing Firms, Amazing Practices
How Do Clients Choose a Lawyer? The Hidden Power of Asking for Referrals
By Gerry Riskin
I recently came across an article about consumer purchasing that made me reflect on my own purchasing decisions... and then led me to wonder whether those lessons could be applied…