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Client Acquisition

437 published works

  1. Business of Law

    Informative Survey: How Clients Buy

    By Patrick Lamb

    RainToday.com has published a new report, How Clients Buy: 2009 Benchmark Report on Professional Services Marketing & Selling from the Client Perspective.  The report, which runs 57 pages and provides data…

  2. The Rainmaker Blog

    How to Use “Opt Out” to Narrow Law Firm Marketing Prospects into Highly Motivated Clients

    By Stephen Fairley

    If you’ve visited this blog before, you are very likely to have seen several law firm marketing blogs about how to build credible, long-lasting, relationships with your clients. While there…

  3. The Legal Watercooler

    Attention Lawyers. Get in the Game.

    By Heather Morse

    You bet'cha! Think about the top rainmaker in your law firm (- this might be you). Where does he or she get their work? My bet is that close to…

  4. Legal Marketing Blog

    No Client Base? Start Working Referral Sources Now

    By Tom Kane

    The two best sources of new business for lawyers are current clients and referral sources (also referred to as word-of-mouth). Having just finished an action plan last week for a relatively…

  5. Legal Ease Blog

    Do Something! Identify the Pain

    By Allison Johs

    Lawyers frequently complain about clients that come to them too late, after the damage is done. Or they insist that they have difficulty attracting clients because their practice focuses on…

  6. The Rainmaker Blog

    Five Successful Law Firm Marketing Strategies to Attract First-Rate Prospects

    By Stephen Fairley

    Ask any lawyer which area of law firm marketing they find the most difficult and you are likely to hear the same answer – over and over again – “I…

  7. Legal Ease Blog

    Do Something! Ask for business

    By Allison Johs

    Do you wonder why your current or former clients, referral sources, friends, etc. haven't referred you business in a while (or ever)? Are you confused by clients who go to…

  8. Legal Marketing Blog

    More Thoughts on Following Up After Losing to a Competitor

    By Tom Kane

    In a recent post I talked about following up whether you win or lose an opportunity for new work. The idea being to learn how to improve and do even…

  9. Real Lawyers Have Blogs

    6 reasons a lawyer should turn their website into a blog

    By Kevin O'Keefe

    Lawyers ask me all the time, 'blog or website?' I also hear 'I have a website, but it's not getting me any clients.' From Darren Rowse at Problogger, with my…

  10. Business of Law

    An Brief Introduction to Cole Silver

    By Patrick Lamb

    I've just added Cole Silver's Legal Marketing Secrets to my list of Links.  You can read about Cole's background and experience here.  Once you understand that he has been both…